English With Lucy, Business English course.

Firstly let me introduce myself.

My name is Lucy Bella Earl

and I am a native, qualified English teacher.

I'm also a graduate of Westminster Business School

where I achieved a first-class degree

in Marketing Communications.

In January 2016 I started

the English With Lucy YouTube channel.

Where I've helped tens of millions

of students improve their English skills.

Whether you like it or not,

English is the global language of business.

And many multinational companies use English

as the common corporate language.

This means that if you want to work in a top company,

it's likely that you will need

to be able to speak an appropriate level of English.

In this 10-part course I'm not only going

to teach you business English,

I'm also going to teach you how you can use it

to get a job, keep a job and progress in your career.

I will be speaking clear English,

but please remember to switch on the subtitles

if you're struggling to follow.

You can also reduce the speed of the video to slow me down.

Additionally I have placed a glossary

of key vocabulary used in each video

in the description box.

Right let's get started

with the first lesson in the course.

In this lesson I'm going to be talking to you

about how you can write a perfect CV.

Also called a resume in American English.

(gentle pop music)

Writing CV in your own language

can seem like a big task.

But writing one in English can seem impossible.

With my help you will leave today's class

with the skills you need to write a CV

that will stand out and get you

the employment that you deserve.

Number one let's start by asking ourselves

what does a recruiter want from a CV?

A CV does not get you a job,

what a CV actually gets you is a job interview.

And it's so important

that you remember this when you write one.

Applicants often feel pressure

to fit absolutely everything

they have ever done or achieved into their CV,

when it's often considered better to prioritise

and highlight just a few things.

It's claimed that employers look

at a CV for around seven seconds.

So when you're writing one you should keep this in mind.

Some of the first things

that will jump out at them are any mistakes.

I've taken in many CVs in my career so far

and as soon as I see a spelling mistake my mind was made up.

There is absolutely no excuse for a mistake on a CV,

you need to check it over until you know it

word for word, off by heart.

If you struggle with the language or spelling in general

then you absolutely must get it proofread

and checked over by somebody else.

If you don't know anyone who can do this for you

find a proofreader online and pay them for their time,

it's an investment into your future.

The next thing that recruiters look for

are skills and experience.

The relevant skills and experience,

with the key word here being relevant,

need to stand out.

It's likely that they will be scanning

or skim-reading your CV

rather than reading everything on it.

Later on in the class we will talk about tailoring

your CV to make it relevant.

Finally recruiters will try to find out

a bit more about your personality and your character.

You can't show so much, but you need to show enough

to get you through to the interview stage

where they'll try and find out a lot more.

We will also talk about showing

a bit of character later on in the lesson.

Now we should ask ourselves,

which type of CV we should write.

There are two main types of CV,

the chronological CV and the skills based CV.

There are some other types and we will discuss

those in this segment also.

It's important for you to choose the right type of CV

for the job that you're applying for

and for your own circumstances.

Let's talk about the chronological CV.

As the name suggests this type lists your experience

and achievements chronologically,

starting with the most recent.

Take a look at this example of what you might find

on a chronological CV.

You can use this CV type if you really want to show

how well or how quickly you have progressed

in your career or studies.

It's also a good way to show off

that you've had continuous employment with no gaps,

which we will discuss in a later segment.

Now let's talk about the skills-based CV,

which is also known as a functional CV.

This type shows off your skills and personal qualities

as opposed to the history of your employment and education.

Underneath the headline of each skill

you can write the roles

in which you achieve them and develop them.

Take a look at this example.

This is what a skills-based CV might look like.

You can use this type to mask gaps in your employment

or if you've had lots of short-term roles

like internships and volunteer work.

The best part about this type of CV

is that you have much more opportunity

to make it relevant to the job that you're applying for.

Another option is to use a combination

or hybrid of both CVs where you stick

to the conventional chronological order

but you emphasise the skills developed within each role.

Another sort of CV which is becoming more popular

is the creative CV.

This CV is all about presentation

and can help you show off your design skills

and stand out from the crowd.

Using infographics is a great way to display

a lot of information in a simple and engaging way.

You could also consider a video CV,

which can be a good idea for customer facing roles

or an add-on to a traditional CV.

Academic CVs for those applying

for research posts in academia.

They are usually much longer than other CVs

and recruiters are more likely to spend longer reading them.

These should emphasise your education,

research, publications and experience.

Finally we have the technical CV

which is much more directed towards IT roles.

Alongside all of the traditional information found on a CV

you'll need to highlight your technical skills

such as programming languages systems and platforms.

So which CV is right for you?

Comment down below with which one

you would choose and give reasons.

Now let's discuss tailoring the CV.

The biggest piece of advice that I can give you

is tailor your CV to each job application.

Work on creating a CV template and then create

a separate CV file for each individual company.

If 100 people apply for a role, which is not unrealistic,

and only 10 people get chosen for an interview,

is a one-size-fits-all CV really going

to be in the top 10% of all of the applicants?

You want the recruiter to see your CV and think wow,

this person could be a perfect fit for our company.

By tailoring your CV you're showing

that you're proactive and motivated.

It takes time and effort.

It also shows that you're not just applying

to 50 roles in the hope of getting one back.

Now let's address gaps in your CV.

Recruiters don't want to see long periods of unemployment

but sometimes circumstances can't be helped.

Gaps are a red flag.

They can suggest that you were fired or that you quit

and employers want you to work hard

and stick around for a long time.

You really need to minimise their impacts.

Here are some things that you can do.

Use your summary statement at the top of the CV

to briefly and positively explain

why you decided to change roles.

For example after spending five years

in the finance industry in 2017,

I decided to change career paths.

Another thing you can do is use a skills-based CV

as we discussed before.

If you've got loads of gaps and you can't explain them all,

you really should consider ditching

the chronological employment timeline.

Lastly you just need to prepare to talk about it

during an interview.

Even if you don't list the gaps on your CV

you might be asked about inconsistencies

in your work history and they need valid explanations.

We'll talk about this in the lesson on interview questions.

If you're in a CV gap at the moment,

start doing something immediately.

Get some relevant freelance work,

start a blog, take a course.

You can refer to this if gaps come up in interviews.

Now lots of people ask if they should

ever be creative with the truth

and I think that you should absolutely not.

You need to sell yourself but you don't want to lie.

Bear in mind that they will probably call your references

and if they find out that you've been exaggerating

or lying you'll be at the bottom of the pile.

Another thing you want to do is keep it short.

As a rule two sides of A4 maximum,

but if it's feasible I'd recommend

keeping it to one side of A4.

Technical and academic applicants may need more.

If it's longer than two sides

they just aren't going to read it all

and they might miss out on important information,

they could even get a bad vibe from you.

You could also consider including URLs to portfolios,

especially for applicants in the creative industry.

You can use a link shortener to create a memorable link

that is easily copied or typed into a web browser.

Don't depend on it as they might not look at it

and make sure the link works on all platforms.

You also need to make your CV look smart.

Always submit it as a PDF file.

It will work with all operate systems

and the format will stay consistent.

You could consider making your CV fancy

and adding a layer of design.

My last tip is to make sure that you use the right language.

In another lesson I'm going to show you

the weak words you should avoid using

and the strong words you should use instead.

Right that's it for today's lesson I hope you enjoyed it

and I hope you learnt something.

Don't forget to connect with me

on all of my social media.

I've got my Facebook, my Instagram and my Twitter.

And I'll see you soon for another lesson.

(gentle pop music)