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  • nearly $14 billion.

  • That's how much all the U.

  • S election campaigns for 2020 are reported to have cost.

  • As well as electing the president, voters chose hundreds of members of the U.

  • S.

  • Congress due to the coronavirus campaigning this year looked a little different, but political engagement was high, with more money donated than ever.

  • So what exactly is all that money spent on and who is paying for it?

  • 2020 smashed records with an estimated $6.6 billion spent on presidential hopefuls alone.

  • That's more than the last two presidential elections combined with traditional campaigning limited by the pandemic, even more money was invested in media exposure.

  • TV ads are big ticket items.

  • The Trump campaign reportedly spent millions to run this 32nd commercial during the Super Bowl back in February.

  • Digital advertising is a growing priority to both sides.

  • Spent more than $200 million targeting voters on social media.

  • And then there's staff salaries.

  • Biden spent more than $50 million on hundreds of employees, far more than the $20 million spent by Trump.

  • And don't forget those trump hats.

  • According to 2020 filings, his campaign forked out more than $8 million on them and other merchandise.

  • There's also the battle for seats in the U.

  • S.

  • Congress.

  • Hundreds of hopeful candidates competed in races across the country, which cost a record $7 billion in 2020.

  • So where is all this money coming from?

  • Most of it is made up of campaign donations.

  • In 2020 around 20% of contributions came from everyday Americans, people giving $200 or less.

  • But a larger trunk came from more wealthy donors.

  • There's a limit of $2800 on donations given directly to the campaigns, but money can instead be donated in other ways.

  • Candidates and their parties often form joint fundraising committees for which limits are looser.

  • Thes committees have been reported to host lavish dinners for wealthy donors, raising up to $10 million in a single night.

  • On top of that since 2010.

  • It's also been possible for independent groups to raise unlimited sums from companies and individuals to finance political activities.

  • These groups, known as super PACs, aren't allowed to coordinate directly with the candidates.

  • Contributions from outside groups are growing more than doubling in 2020 from 2016.

  • They also provided a much bigger boost to Biden than to Trump.

  • There are a few other rules around campaign donations, for example, on the Americans and permanent residents are allowed to donate.

  • But unlike in many other countries, there's no overall limit on how much can be spent on political campaigns.

  • And U.

  • S elections are getting ever more expensive.

  • The overall 2020 price tag is more than four times the amount spent in 2000.

  • So the world's most powerful job doesn't come cheap, and this year was no exception, with both presidential candidates spending big in their bids to win the White House.

nearly $14 billion.

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