S retail giant Amazon have soared globally as restrictions sent consumers online.

That's made it difficult for bricks and mortar shops to compete.

But in France, the online heavyweight has bowed to government pressure to postpone its black Friday discount shopping sales, which were due to run from November the 27th to the 29th to level the playing field.

Finance Minister Bruno Lemaire this week called on supermarkets and online retailers to delay the event as shops selling non essential goods would still be under lock down.

In Paris, there was support from residents.

I'd like to support local industries as well.

I think it's important because they're struggling at the moment that you are.

It's always easier to order from home and have the thing arrive at your front door.

But that means you're forgetting the shop owner who brought premises who does the best they can to get in good products.

Competition from the online giant first prompted European retailers to adopt the U.

S.

Tradition.

Amazon Fran's chief executive Frederic Devils, said on Thursday the company would push the event back to December, the fourth that puts it in line with European retail market leader, Car four on other rivals.

Amazon confirmed Duval's comments in an emailed statement, but did not respond to requests for further comment on Friday.

The coronavirus crisis has triggered scrutiny of the firm's efforts to protect staff.

In Frantz, Amazon faced a lengthy battle over safety measures, which led to the temporary closure of warehouses.