The country's top e commerce company has filed to go public in New York.

Similar to Amazon, Coupon is an online retailer that has built up a formidable with just six network.

It even offers a service called rocket delivery that promises to deliver goods ordered before midnight by dawn the next day.

High costs as well as price wars, rival bricks and mortar chains like E.

Martin Lot have weighed on profitability.

Last year, revenue nearly doubled to $12 billion while operating losses hit 528 million.

The company is now eyeing a $50 billion valuation, according to Reuters.

That's more than five times its last valuation when it raised money from Softbank Vision Fund back in 2018.

Now, $50 billion is also in line with the same 2020 revenue multiple.

That Amazon trades on.

The South Korean group is far less diversified than the US titan, which has a huge cloud computing business as well as other divisions.

That makes coupon more like Walmart, where China's j d dot com, which are more narrowly focused on retail now on the same valuation.

Multiple that Walmart trades at the company would be worth just $14 billion coupons.

AIPO may struggle to deliver a premium valuation.

Here's on energy.