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  • Hello. This is 6 Minute English from

  • BBC Learning English. I'm Sam.

  • And I'm Neil.

  • That's a tasty chocolate bar you're

  • munching on there, Neil.

  • Tasty but maybe not healthy.

  • But at least on the wrapper there's a

  • label to tell you about its sugar,

  • fat and calorie content.

  • Yes, the little coloured guide on the

  • wrapper allows consumers to compare

  • the healthiness of different things.

  • Well, in this programme, we'll be

  • looking at an idea to add a label

  • showing the carbon footprint of a

  • product, and talking about some

  • vocabulary used around this subject.

  • By carbon footprint we mean how

  • much carbon is used through the

  • activities of a person, company or

  • country. This new system sounds

  • like a good idea, Sam.

  • Yes - but as normal, we still have

  • a question for you to answer first.

  • I think we all agree we want to

  • reduce our carbon footprint

  • somehow - but according to the

  • Centre for Research into Energy

  • Demand Solutions, how many tonnes

  • of CO2 equivalent per person annually

  • could be reduced by living car-free?

  • Is it: a) Around 1 tonne,

  • b) Around 2 tonnes, or

  • c) Around 3 tonnes?

  • I'm sure living without a car would

  • reduce CO2, so I'll say

  • c) around 3 tonnes.

  • OK, Neil, we'll find out if that's

  • right at the end of the

  • programme. But let's talk

  • more about carbon labelling.

  • Listing the carbon dioxide

  • emissions of a product on the

  • packaging may encourage us

  • to make greener choices.

  • It's not a new idea but it's

  • something that's never caught on -

  • become popular or fashionable.

  • Until now. The idea now seems to

  • have returned, and it's something

  • the BBC World Service programme

  • The Climate Question has been

  • looking into. They've been speaking

  • to business leaders about adding

  • labelling to their products.

  • Such as Marc Engel, Chief Supply

  • Chain Officer at Unilever. Let's hear

  • why he thinks the idea is

  • growing in popularity.

  • What we are seeing is Generation Z

  • and Millennials, are much much

  • more willing to make choices,

  • informed choices, about

  • responsible products and brands,

  • so that's also why we're also

  • doing it. At the end of the day,

  • we're doing it because we believe

  • that this is what consumers will

  • ask from business - this is not

  • something that we

  • made up ourselves.

  • So, in this case, it seems it's people

  • buying Unilever products who are

  • driving this change - particularly

  • younger people from Gen Z.

  • So people born towards the end

  • of the 20th Century or the

  • beginning of the 21st Century,

  • or slightly older Millennials.

  • They want to make 'informed choices'

  • about what they buy - so, making

  • decisions based on good and

  • accurate information. Carbon

  • labelling is part of that information.

  • And Marc Engel mentioned consumers

  • wanting to buy 'responsible' products

  • or brands. Here, that means 'rusted'

  • or 'reliable' with less

  • environmental impact.

  • That all makes sense, and it's

  • why Unilever recently announced

  • it's committed to putting carbon

  • footprint information on

  • 70,000 products. The Climate

  • Question programme also spoke

  • to Dr Zaina Gadema-Cooke - an expert

  • in supply chain management at

  • Northumbria University. What does she

  • call measuring a product's

  • carbon footprint?

  • The problem with footprinting is it's

  • almost impossible to include the

  • consumption stage associated with

  • the consumer because we all deal

  • with the products that we purchase

  • and dispose of differently. So, it's

  • very difficult to include that - so

  • 'farm-to-fork' calculations tend to

  • really be 'farm-to-retail-shelf' calculations

  • of carbon footprint loadings.

  • So, Dr Zaina Gadema-Cooke describes

  • the measurement of a product's carbon

  • footprint as 'footprinting'. And this, she

  • says, is difficult to measure because we

  • don't know what people do with the stuff

  • after they have bought it.

  • Yes, so for example, a carbon label

  • might show an estimate of the carbon

  • footprint of milk from the cow to

  • the consumer - what Dr Zaina

  • Gadema-Cooke calls 'farm to fork' but

  • after it leaves the supermarket shelf,

  • we don't know how efficiently it is

  • stored, how much is wasted and

  • what happens to the packaging.

  • It's all food for thought - something

  • to think seriously about.

  • And, Sam, what did you think about

  • my answer to your question earlier?

  • Ah yes, I asked you - according to the

  • Centre for Research into Energy

  • Demand Solutions, how many

  • tonnes of CO2 equivalent per

  • person annually - could be

  • reduced by living car-free?

  • And I said around 3 tonnes.

  • Which was actually, a bit too much.

  • Research found living car-free

  • reduces a person's annual CO2

  • production by an

  • average of 2.04 tonnes.

  • Anyway, let's briefly recap some

  • of the vocabulary we've

  • mentioned today.

  • Yes, we've been talking about

  • measuring our carbon footprint - that's

  • how much carbon is used through the

  • activities of a person, company or country.

  • And footprinting is an informal way of

  • saying measuring the carbon

  • footprint of something.

  • When something has caught on it

  • means it has become popular or

  • fashionable. And, making informed

  • choices means making decisions

  • based on good and

  • accurate information.

  • Buying something that is

  • responsible means that it is

  • trusted or reliable. And, the phrase

  • from farm to fork describes the

  • processes involved from

  • agricultural production

  • to consumption.

  • We're out of time now, but thanks

  • for listening. Bye for now.

  • Goodbye.

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