Forthelast 130 years, Mumbai, Indiahasoperatedoneofthemostefficientandreliablefooddeliverysystemsintheworld, delivering 300,000 lunchesperday, withprecisiontimingandanerrorrateofonly 0.0001%.
Allofthisisdoneentirelyoffline, with a fleetof 5,000 predominantlyilliteratedeliveryworkerswhoorganizetheirsupplychainthemselves.
Oh, anddid I mentionthatitonlycostslike $6 a monthandstillturns a profitwhileeverymajorfooddeliveryappsomehowmanagestoloseallthemoneythattheygougedbychargingyou $37 forPadThai?
basically, what I'm tryingtosayisthattheBritishpeoplearetooracisttoeatfoodthattastesgoodandtherearen't manyrestaurantsthatservewetbreadorwhateveritisthatBritishpeopleeat.
So, a fellowbythenameofMahadeoHavajibachidecidedtostart a deliveryservicethatwouldpickuphome-cookedmealsfrompeople's housesinthemorning, anddeliverthemtotheirofficesatlunchtime.
Thatway, everyonecouldeat a lunchfromtheirown… culture.
Thedeliverymenwerecalleddabawalas—dababeingthestandardizedcylindricallunchcontainerthattheyusedtotransportmeals, andwalabeing… guy, I guess.
For a smallmonthlypayment, thesedabawalaswouldpickupyourluncheachworkdayanddeliverit, onthehour, towhereveryouworked—andthesystemworkedsowellthatithasremained, mostlyunchanged, thoughfar, farlarger, forthelastcentury.
Allofthisiscoordinated, notby a computeror a map, butby a collectionoffourtofivecoloredsymbolspaintedontopofeachdaba, whichcontaintheinformation, notonlyofwheretodeliverit, butalsotheroutethecontainerneedstotake, andwho's responsibleforeachstepofthejourney.
Itallstartshere, with a symbolthatdenotesoneofMumbai's 150 trainstations.
Eachstationservesasaninitialcollectionhubforthesurroundinghouseholds, whichthemselvesaregroupedintosmallerareasthatareeachoverseenby a singledabawala, labeledfrom A to Z.
So, forexample, VLPwouldmeanthecontainerwouldstartitsjourneyatVilparStation, and E wouldindicatethatitshouldbecollectedbythedabawalaassignedtothatstation's E-zone, which, inthiscase, arethehousesalongHoonimanStreet.
Everymorning, from 8:30 to 9:30, thedabawalascollectlunchesfromthehouseholdsintheirzone, usuallybetween 25 and 35 stops, whicheachneedtogooffwithout a hitchinordertokeeptheprocessmoving.
If a customer's lunchistooheavy, they'llget a fine.
Iftheydon't haveitreadytobepickedupontime, thedabawalacandropthemas a customeraltogether.
Oncesortedbydestination, eachcollectionofcontainersarehandedoffto a secondgroupofdabawalas, whoaregivenjust 40 secondstoloadthelunchesontothegoodscompartmentatthefrontofthecorrecttrain.
Ifanyofthecontainersneedtotransfertrainstoreachtheirfinaldestination, thedabawalaswillhavealreadyidentified a secondarytransferhubalongtheroute, likeMumbaiCentral, wherethecontainerscanbehandedoffto a thirdgroupofdabawalasandloadedontotheirnexttraininunder 20 seconds.
Byaround 11 or 1130, thecontainerswillhavereachedtheirfinalstation.
Andthen, justasefficientlyastheyweredelivered, eachcontainerneedstobecollected a half-hourlater, andthiswholeprocesshastohappeninreverse, returningthecontainerstoeverysinglehouseholdsotheycanbereusedagainthenextday.
So, whydon't youhaveitthisgood?
Well, partoftheproblemisthatyou, dearviewer, are a specialsnowflakelivinginanindulgentWesternsociety, andyoudon't actuallywanttoscheduleyourlunchdelivery a monthaheadoftime.
No, youwanttoeatredvelvet-flavoredricepuddingat 3:14am, whichis a desirethatcannottrulybefactoredintoanykindofrational, standardizedsupplychain.
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