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  • Hello. Welcome to 6 Minute English.

  • I'm Rob.

  • And hello, I'm Neil.

  • Now Neil, what do you feel about surf and turf?

  • Surf and turf? I love it. What's not to love? Some lobster, a juicy steakfries on the side. Mmm, delicious.

  • Ah, you know what you've done there?

  • No, do tell.

  • You've got completely the wrong end of the stick.

  • I said steak, not stick – a juicy steak.

  • No! Wrong end of the stick.

  • You misunderstood me. I'm not talking about the surf and turf meal, but the online shopping habit of surfing and turfing.

  • Oh, my badbut to be fair this is quite a new use of this expression, isn't it?

  • Yes, it is. Now, you probably know that 'surfing' is a verb we use for looking at things on the internet.

  • Surf and turf refers to when we go to an online store, select lots of things for our virtual shopping basket,

  • but when we get to the checkout, which is the place where we pay for our shopping,

  • we don't actually complete the purchase. We turf out the basket. We abandon it.

  • To turf something out is a phrasal verb for throwing something out.

  • Although it's normally used about peoplefor example, someone who is behaving badly might be turfed out of a club.

  • Indeed. Well, I'm sure I'll get turfed out of the presenter's union if I don't get to today's quiz question.

  • According to recent research, which items are the most likely to be surfed and turfed?

  • Is it a) Books b) Watches, or c) Women's knitwear?

  • What do you think Neil?

  • Right, I think... I'm also certain it's a) books

  • Well, we'll find out if you're right later in the program.

  • Now, this research also revealed that approximately 40% of people have abandoned an online shopping basket in the last year.

  • And it was calculated that this meant there was approximately 18 billion pounds worth of lost sales.

  • I have to say I'm a bit skeptical about that figure. I don't trust it.

  • We don't always intend to buy everything we put in our baskets.

  • It's a bit like window shopping -

  • We just browse and find it convenient to put things in our basket to think about later.

  • Have you ever done that?

  • Sure. It's a bit like browsing in a shop, isn't it

  • except you can save items you are interested in to look at later.

  • You might also make a basket in one online store then go to another to see if you can get the same or similar items cheaper there.

  • So I agree, I don't think that the figure of 18 billion represents a total.

  • Some of that was never intended to be spent and some would have gone to other stores.

  • But there are other reasons we don't complete our purchases.

  • For some, it's finding out at the end that there will be a high delivery cost or that paying is very complicated.

  • Yes, I agree with that. That's so annoying.

  • You spend time collecting all the things in the basket then find you have to create an account

  • or can't use your favorite payment method or you have to pay more to use a credit card and you have to fill out so many details.

  • Sometimes you get so frustrated that you just give up.

  • Exactly, and this is a subject that retail expert Clare Bailey discussed in the BBC program You and Yours.

  • She talks about retailers, which are the businesses that sell things.

  • What does she say 70% of retailers hadn't done?

  • We found that something over 70% of the retailers hadn't invested in the payment process in the last two years

  • so the technology is really out of date -

  • whereas they have potentially invested in getting us to that page and then they fell foul.

  • 70% of retailers hadn't invested in the payment process.

  • They hadn't changed the way people pay online for at least two years.

  • Because online technology develops so quickly, that means that their systems are out of date.

  • Something that is out of date is too old, it's no longer suitable.

  • She says that companies invest in the shopping experience of their sites but have ignored the checkout process.

  • This is where they fall foul. This is where they make a mistake and get into troubleand where they can lose customers.

  • Right, before we fall foul of the listeners, let's have the answer to the quiz.

  • I asked you which items were the most commonly abandoned at the virtual checkout.

  • Was it books, watches, or women's knitwear? So Neil, what did you say?

  • I am pretty certain it's books.

  • The answer was actually women's knitwear.

  • Not books, as you thought.

  • Ah well, I can't be right all the time.

  • Some of the time would be nice.

  • Anyway, let's have a look at today's vocabulary.

  • First surf and turf is an expression for online shopping without (the) actual shopping.

  • You put items in your basket but never actually buy them.

  • It's also a delicious meal of seafood and red meat.

  • Not if you're a vegetarian, Neil.

  • Ah, good point, good point.

  • The verb to turf out means 'to remove someone from a place or organization,

  • possibly because they've broken the rules or behaved badly'.

  • For example, if we don't finish the program on time we might be turfed out of this studio.

  • The place where you pay for your shopping, either in a real shop or online is the checkout.

  • That can be a verb as well as a noun, you check out at the checkout.

  • The businesses that sell you things are retailers.

  • And with hope, they don't sell you things that are out of date because that would mean they are past their best,

  • too old to be suitable.

  • And finally, there was to fall foul of something or someone,

  • which is to make a mistake and get into trouble with someone.

  • And as we don't want to fall foul of the next team who need to use this studio,

  • it's just time for us to say goodbye and to remind you to join us again for 6 Minute English next time.

  • and if you can't wait you can always catch us on Facebook, Twitter, Instagram,

  • YouTube and our website bbclearningenglish.com

  • where you can find lots of useful audio and video programs to help you improve your English.

  • That's all for now. Bye bye!

  • Goodbye!

Hello. Welcome to 6 Minute English.

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