WhentheworldfellheadoverheelsinlovewithStarbucks' pumpkinspicelatteover a decadeago, therewasnot a singleteaspoonofrealpumpkintobefoundintheconcoction.
Considerthis: A TallPumpkinSpiceLattemadewith 2 percentmilkandtoppedwithwhippedcreamcontains a whopping 39 gramsofsugar, 11 gramsoffat, and 300 calories.
Weassociatetheseasonwithholidaytraditionsandflavors, andwhenwesmellortastethosetelltaleautumnalspicescontainedin a PSL, ourbrainsconnectittohappymemories.
Otherpeople, though, arejustconnectedtothebuzz.
Whyelse?
Weknowthatcaffeineaddictionis a realthing, andourbrainstellourbodiestorevoltifwedon't getourfix.
Theenergyboostwegetfrom a PSLisjustoneofthethingsthatkeepsuscomingbackformore.
Cosmopolitanconducted a blindtastetestusingpumpkinspicelattesfromDunkin' Donuts, Starbucks, andMcDonald's, andtheresultswillcomeas a shock.
Overwhelmingly, Starbucksrankeddeadlast, withtastersnotingitssimilaritiesto a candle.
Accordingtoonetaster, "Imaginetaking a pumpkinspicecandle, meltingthewaxinto a liquid, andthenmixingsaidliquidwithwarmmilk. ThatiswhatdrinkingtheStarbucks' PSLtastedliketome."
"Nothereforit."
Thewinner?
McDonald's, by a landslide.
In a similartestconductedbytheLasVegasReviewJournal, tastersroutinelychoselattesthatweren't Starbucks, witheven 7-Elevenbestingtheapparentfront-runnerinonecase.
Onetasterremarkeduponthereveal, "I think I'm surprisedbytheStarbucks, because I just…I don't know…I thoughtitwouldbebetter."
Yes, thePumpkinSpiceLatteisStarbucks' mostpopularseasonaldrink, and a hugenumberofthemhavebeensold.
Andyes, accordingtoTheNDBGroup, a globalinformationcompany, a consumerpurchasing a PumpkinSpiceLattedoestendtospendmoremoneypertransaction, thankstofoodadd-ons.
However, whenitcomestofrequencyofpurchase, only a smallpercentageofconsumersactuallybuymultiplePSLsinoneseason.
Theysay 72 percentboughtjustone, about 20 percentboughttwo, and, surprisingly, onlyeightpercentboughtthreeormore.