Subtitles section Play video Print subtitles We're actually not in the lavender farming business. I have. We're in the memories. Business Register has nearly a century of history behind. My family's been involved for the last 12 years, and we see ourselves as people who preserve the history, not so much as owners. The 1st 62 so years were very hard, financially, very hard work. Part of the challenge is the fact that we're in a remote area. We're not just rural. We're not just Tasmania, but we're rule Tasmania. Scott Start has never bean a destination. It's always been a drive through because we're halfway between LA insistence and Helen's Region had bean through economic depression. Families have had to move from the community because of lack of employment opportunities. Darkest moments since we've owned it was 2010. We ran out of money. I remember coming back to the start and saying We're on our own. We are the makeup that we don't head that season, not of work. We wouldn't exist. We realized that we needed to focusing on the tourism component and to start advertising to make it attractive proposition to travel a long way to come. See, it's beautiful Justus. We ran out of money. Tourism numbers increased and the response was dramatic. This year, our biggest day and we had two and 1/2 1000 people visit us. Global reach is everything. It's extending your potential market beyond your imagination. I think it's really important for every smoker says to learn some digital marketing skills. How much of this? Come on, You know you know me. Still you. Hi. Welcome home alone. Eagle Cookie. Cody. Oh, boy. One of the biggest things that this is the impact that it has. 70 people work here from within 2025 kilometers and that for us, way have also benefited from the lemon phone. With increasing tourism, people need to eight. They need to buy petrol. Allows families to stay windows. It's Jules. It's a little soon enough. Anyway, I'm in. I don't know.
B1 Google tourism tasmania lavender rural bean Bridestowe Lavender: Harvesting global business from rural Australia 4 0 林宜悉 posted on 2020/03/18 More Share Save Report Video vocabulary