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  • So presidential debates

  • I mean, you could choose so many synonyms for disaster.

  • Murder-suicide.

  • Masterclass.

  • Multi-stage ...

  • Make or break ...

  • Takedown ...

  • Multi-vehicle pile-up ...

  • Where to even start?

  • In a live debate, every second

  • has the potential to become a viral moment.

  • And that little girl was me.”

  • But only a few actually make or break

  • a presidential campaign.

  • “I have no comment."

  • So we asked these political reporters,

  • past and present, to watch some debates.

  • “I’m sorry."

  • I’d forgotten the very strange expression

  • on my face.

  • To tell us how these moments shaped history

  • and why we still talk about them today.

  • Nobody else remembers anything

  • that happened on the night that Rick Perry forgot

  • the third federal agency.

  • It’s three agencies of government

  • when I get there that are gone

  • commerce, education and the

  • what’s the third one there?

  • Let’s see.”

  • And this is where it goes really, really wrong.

  • You can’t name the third one?"

  • The third agency of government

  • I would do away with.”

  • And he’s going to his notes.

  • “I can’t.

  • The third one I can’t, sorry.

  • Oops.”

  • It was everywhere.

  • This was a historic political catastrophe.

  • Your best moment might ricochet in the media,

  • but your worst moment is actually

  • much more likely to.

  • By the time Chris Christie got to this debate stage,

  • his presidential campaign was not going anywhere.

  • By the time he left, he had done a lot

  • to ensure that Rubio’s wasn’t, either.

  • And let’s dispel once and for all

  • with this fiction that Barack Obama doesn’t

  • know what he’s doing.”

  • Let’s dispel with this fiction.”

  • This was the sort of pre-baked line

  • that he had planned to drop at some point in the debate.

  • But I would add this, let’s dispel with this fiction

  • that Barack Obama doesn’t know what he’s doing.”

  • And he does it again.

  • And Christie’s ready.

  • That’s what Washington, D.C., does.

  • The memorized 25-second speech that

  • is exactly what his advisers gave him.”

  • Here’s the bottom line.

  • This notion that Barack Obama doesn’t know what he’s doing

  • is just not true.”

  • There it is.” “Number three.”

  • He knows exactly what he’s doing.”

  • There it is, the memorized 25-second speech.”

  • There it is,

  • and Christie’s ready.

  • That’s the reason why —”

  • There it is, everybody.”

  • “— this campaign is so —”

  • Marco Rubio had all the attention, all the momentum

  • going into this debate, and all of a sudden,

  • Christie knifed him.

  • It was a murder-suicide, frankly, in political terms.

  • The weapon of choice was Rubio’s own words.

  • Trump, as you can see, has no particular role

  • in this exchange.

  • He really benefited in a lot of ways,

  • and this is emblematic of it, from the other candidates

  • thinking that if they could just take out everybody else

  • and get Trump in a one-on-one match-up,

  • then they would be the one.

  • The debate is over.”

  • It’s 1992.

  • There was a very difficult recession.

  • Unemployment got to almost 8%.

  • Along comes this obscure Arkansas governor.

  • Bill Clinton had held town halls all around the country.

  • He excelled at them.

  • It allowed him to make a personal connection

  • with voters.

  • In my state, when people lose their jobs,

  • there’s a good chance I’ll know them by their names.

  • When a factory closes, I know the people who ran it.”

  • She starts to nod.

  • She agrees with him.

  • This is a masterclass in making a person feel listened to

  • and connecting through eye contact,

  • whereas if you look at George Bush, he’s looking around.

  • He’s trying to escape the question.

  • There was no way George Bush was going

  • to catch up after that.

  • In the 1984 election, Ronald Reagan

  • was already the oldest president

  • to serve in American history.

  • And as we got into the homestretch of the campaign,

  • there were growing questions about his age

  • and about his mental acuity.

  • Ronald Reagan’s greatest gift, of course, was humor.

  • “I will not make age an issue of this campaign.

  • I am not going to exploit for political purposes

  • my opponent’s youth and inexperience.”

  • (Laughter)

  • You can see Walter Mondale.

  • And he can’t help but crack up, too.

  • And he later told people that that’s

  • when he knew he had lost that presidential election.

  • I cover Joe Biden now.

  • He is 76.

  • And there are so many folks, including many Democrats,

  • who will point to this moment with Reagan

  • and say that’s the way that you talk about age.

  • Pictures of Ford had sort of characterized him as somewhat

  • of a fumbler.

  • There is no Soviet domination of Eastern Europe.

  • And there never will be under a Ford administration.”

  • “I’m sorry.

  • Could I just —”

  • I stopped it because you don’t trick a president

  • into comments.

  • You go back at him.

  • And you say, excuse me

  • Did I understand you to say, sir,

  • that the Russians are not using

  • Eastern Europe as their own sphere of influence?”

  • I knew what he was trying to say,

  • but he so fumbled it, that it came out

  • as if he was saying the Russians don’t have

  • any influence or control over the countries

  • of Eastern Europe.

  • “I don’t believe that the Poles

  • consider themselves dominated by the Soviet Union.”

  • The poor guy, this performance

  • fit right into the cliche image

  • that people had of him.

  • (Phone ringing)

  • Hello.”

  • And it took them 24 hours to put out

  • a corrective statement saying what he really meant to say,

  • et cetera.

  • But by then it was too late.

  • (Applause)

  • Dr. Ben Carson.”

  • A gaffe committed in the current climate

  • with all the reactions that immediately follow

  • is preserved forever.

  • Youre running against yourself in effect

  • and against your own image as youve

  • created it over the years.

So presidential debates

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