ButifyouonlyaskedpensionersorpeopleinWalesorthecrowdoftheLabourPartyconference, thiswouldn't berepresentativeoftheUKas a whole, andyouget a biasedresults.
Sopollingcompaniestrytobuild a carefullybalancedsampledtoget a snapshotthenationalmoodfromjust a coupleof 1000 people.
Butevenwith a representativesample, thereareotherfactorstoconsider.