Have you ever dreamt of being the person on the top of the hierarchy?

Have you ever thought, how supreme leaders manage to stay in power?

Well, my dear friend, you have come to the right place.

you are the hero of this video, as a king or a president, your job isn't just to enjoy

that lavish life but also keep your people in control.

If you aren't careful, you will be overthrown and your rival will take your position.

Whether its a kingdom that you are ruling over or a republic that you are president

of, The following 3 rules apply everywhere.

1.

fear is the key

Even if you have the police and the army on your side, it's not easy to keep millions

of people in control.

Any of these people at any point might look at you and say: I can do a better job and

that's a potential threat.

Of course, you can try to manipulate your people but its really difficult to manipulate

someone who is very rational, someone who thinks twice before taking an action.

However, logic's greatest enemy is emotion.

Emotions push people to take action without objectively thinking about them.

Fear, for instance, it turns on your fight or flight response and you will choose one

of them without calculating the consequences.

You will want to choose the easiest path but not necessarily the best.

(You the king) Of course, if you threaten everyone directly, people will just hate you

and you probably won't stay in power for long.

That's why let someone else be the bad guy, someone out there who is willing to destroy

your people.

Create an environment that would keep people afraid of a potential attack.

If necessary, create a real attack in the neighborhood (bomb explosion) and then blame

it on the bad guys (media will spread the message).

When people are scared, its easier to manipulate them.

Their first priority will be to be safe and not economic prosperity.

But fear alone isn't sustainable in the long, you want a strategy that will help you

stay in power for as long as possible.

That's why you need to follow the second rule.

2. appear like you are doing something

If people don't feel like you genuinely care about them, they will find an alternative

for you.

Humans are creatures of emotions, they need to feel like you are sitting on that throne

not only because you are smarter than the rest but also you care about everyone's

need.

You are solving some serious problems out there.

However, solving real problems that would improve everyone's life isn't easy.

Improving the economy, creating jobs, upgrading the infrastructure, getting rid of corruption

will take years if not decades.

But people aren't willing to wait for so long.

That's why create shallow problems and then suggestion immediate solution.

For example, blame the top 1 percent for not paying their share of taxes.

Make it so dramatic that if we just solve this problem, everyone's life will get better.

And then raise the taxes for everyone.

You will hit 2 birds with one stone.

Or blame the neighboring country for all the problems and then send troops to invade it.

While you are trying to scare your people and appear like you are the hero that they

need.

Your country will be filled with economic and social problems.

A financial crisis might be on a horizon.

That's why you need the rule 3

3.

keep the attention away

If you can't solve the financial crisis right now, let people be busy with something else

otherwise they will be discussing your failures.

That could bring together a group of people who oppose your actions and protest which

is a potential threat.

That's why keep their attention away, by creating a lot of noise around meaningless issues.

Havent you realized that 90% of what you see on tv is pure garbage that is intended to

distract your from the real problems that your country has.

These 3 rules of propaganda have been used by kings, generals, and leaders throughout

history.

Your mind might be filled with lots of different ideas that could built a real utopia but without

the control of the public, you might not even stand a chance to start.

You might feel smart that you can distinguish fake news, but the point of the propaganda

isn't to always spread lies but rather direct your attention to other meaningless issues.

Its job is to make you forget about certain things at the moment.

So as long as its playing somewhere around you, you might have been manipulated without

realizing that.

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