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  • I study the brain in love.

    我在愛情中研究大腦。

  • First of all, I'm delighted to be here.

    首先,我'很高興來到這裡。

  • I'm delighted that you're here.

    我很高興你在這裡。

  • Thank you to the people who are joining us

    謝謝大家的加入

  • from outside this room.

    從這個房間外。

  • I do study the brain. I study the brain in love and [unclear] --

    我確實在研究大腦。我研究愛情中的大腦和[不清楚]----。

  • and I put people in brain scanners

    我把人送進大腦掃描器

  • who are madly in love

    痴情的人

  • with my colleagues,

    與我的同事。

  • Art Errand, Lucy Brown and Bianca Acevedo.

    Art Errand,Lucy Brown和Bianca Acevedo。

  • We've now put 17 people

    我們現在已經把17人

  • who've just fallen happily in love

    幸福地墜入愛河的人

  • in the machine fMRI,

    在機器fMRI。

  • 15 people who've just been rejected in love,

    15個在愛情中剛剛被拒絕的人'。

  • and 17 people who were in love long term,

    和17個長期戀愛的人。

  • people who were married more than 21 and still in love.

    結婚超過21年仍在戀愛的人;

  • As a matter of fact, I think that right now, actually,

    事實上,我認為,現在,其實。

  • I can put a lot of you in my machine

    我的機器裡可以裝很多你的人。

  • and I would find some of these brain circuits

    我會發現其中的一些腦回路

  • for romantic love become active.

    為浪漫的愛情變得活躍。

  • I'm not going to repeat really what I've said --

    我不打算重複我說過的話 --

  • I've already written four books on romantic love,

    我'已經寫了四本關於浪漫愛情的書。

  • and I want to say something different today.

    我今天想說點不一樣的話。

  • But I do want to say one thing about romantic love.

    但我想說的是,關於浪漫的愛情。

  • It's a powerful brain system.

    它'是一個強大的大腦系統。

  • I think more powerful than the sex drive.

    我認為比性慾更強大。

  • It comes from primordial parts of the brain,

    它來自於大腦的原始部分。

  • way below the cortex,

    皮層以下的方式。

  • and it gives you the energy, the focus, the ecstasy,

    它給你能量,專注,狂喜。

  • the despair and the motivation.

    的絕望和動力。

  • It's a drive, it's a basic mating drive.

    它'是一個驅動器,它'是一個基本的配合驅動器。

  • It's a drive to win life's greatest prize

    是贏得人生最大獎賞的動力。

  • which is a mating partner.

    這是一個交配夥伴。

  • But today, I want to talk about something else. (Laughter)

    但今天,我想說的是另一件事。(笑聲)

  • Why do you fall in love with one person rather than another?

    為什麼你會愛上一個人而不是另一個人?

  • I'd written my fourth book on romantic love and --

    我寫了我的第四本關於浪漫愛情的書,並且--。

  • It was a couple of days before Christmas,

    那是聖誕節前幾天的事。

  • and I got a telephone call from Match.com the Internet dating site,

    我接到了Match.com的電話,Match.com是一個互聯網交友網站。

  • and they asked me to come in and talk to them

    他們讓我進去和他們談談。

  • two days after Christmas.

    聖誕節後兩天。

  • And I -- nothing happens in New York at Christmas, but --

    而我... ... 聖誕節在紐約什麼也沒發生,但是... ...

  • So, I went in and they filed in

    所以,我去了,他們提交了

  • I wasn't even sure who was who --

    我甚至不確定誰是誰... ...

  • And in the middle of the morning they asked me,

    而在上午的時候,他們問我。

  • "Why do you fall in love with one person rather than another?"

    "為什麼你會愛上一個人而不是另一個人?

  • And I said,"I don't know. Nobody knows!"

    我說,"我不'不知道。沒有人知道!&quot。

  • Psychologists certainly know that timing is important,

    心理學家當然知道,時機很重要。

  • proximity is important, we tend to fall in love with somebody

    近朱者赤,近墨者黑

  • from the same socio-economic and ethnic background,

    來自相同社會經濟和種族背景的人;

  • that's changing, by the way,

    順便說一句,那'正在改變。

  • somebody with the same general level of intelligence,

    某人與一般的智力水準相同,

  • and good looks, and education,

    和長相,和學歷。

  • and religious, and social values are important --

    和宗教以及社會價值的重要性 -- --

  • reproductive goals --

    生育目標----

  • and certainly, your childhood experience plays a role.

    當然,你的童年經歷也起到了一定的作用。

  • But, you know, you can walk into a room

    但是,你知道,你可以走進一個房間。

  • and everybody is from your background,

    而每個人都是你的背景。

  • and same level of intelligence,

    和同樣的智力水準。

  • and same level of good looks,

    和同樣水準的好感度。

  • and there's a lot of the same childhood

    和有很多相同的童年。

  • and you don't fall in love with all of them.

    而你並沒有愛上所有的人。

  • Something else is missing --

    還少了點什麼 -- --

  • something is missing here.

    這裡少了點什麼。

  • So, I began to decide that I would study personality.

    於是,我開始決定要研究個性。

  • There are two basic aspects of personality,

    性格有兩個基本方面。

  • of course, with epigenetics now

    當然,隨著表觀遺傳學的發展

  • we know that these are constantly in connection with one another.

    我們知道,這些都是不斷地相互聯繫的。

  • But there certainly are traits that you've acquired.

    但肯定有你獲得的特質'。

  • through your childhood, and your education,

    通過你的童年,和你的教育。

  • and your experiences.

    和你的經驗。

  • And also, there's great many traits

    而且,還有很多的特點。

  • that come straight out of your biology.

    直接從你的生物學中走出來的。

  • They now estimate that 40 to 60 percent of who you are comes out of your DNA

    他們現在估計,你是誰的40%到60%來自你的DNA。

  • or at least it plays an enormous role in it.

    或者至少它在其中起到了巨大的作用。

  • So, I decided what I would do

    所以,我決定要做什麼

  • is take a look at the second aspect of this --

    是看看這個第二方面 -- --

  • your temperament, your predispositions --

    你的氣質,你的傾向 --

  • and see, if somehow, your basic body chemistry

    看看,如果不知何故,你的基本身體化學反應

  • drives you to some people rather than other.

    驅使你去找一些人,而不是其他。

  • So, I began to go through all of the academic literature

    於是,我開始翻閱所有的學術文獻。

  • looking for traits that are linked with biology

  • that may play a role in mate choice.

  • And I would generally go into a lot of this --

  • but bottom line is,

  • there is a lot of chemicals in the brain

  • and most of them keep the eyes blinking or the heart beating,

  • they are are not linked with personality traits.

  • Indeed, these four brain systems are

  • the dopamine, serotonin, testosterone and estrogen-oxytocin systems.

  • And each one of them is linked

  • with a constellation of personality traits.

  • So, I decided what I would do is try to make a questionnaire

  • that measured the traits

  • linked with each one of these brain systems.

  • And then, put this questionnaire onto a dating site,

  • Match.com internationally and Chemistry.com,

  • the site that I started with Match.com locally, in the United States.

  • And then, see if I could watch

  • who is naturally drawn to whom.

  • Whether these traits of biology

  • naturally draw you to some people rather than others.

  • I just want to say before a begin that --

  • I am not talking about types --

  • these are not cubbyholes, these are brain systems

  • and we all respond to all of them.

  • As a matter of fact, I'm working now with a geneticist

  • from Princeton University, Lee Silver,

  • and we just studied 100,000 people on Chemistry.com --

  • 10 million people have taken the questionnaire,

  • 30 thousand take it every week --

  • So, I study them regularly.

  • It's all anonymous but anyway, I study the numbers.

  • In this study of 100,000 people,

  • no two people took this 56-question questionnaire the same way.

  • I've never met two people who were this similar or alike.

  • However, there's patterns to nature,

  • there's patterns to personality,

  • and I wanted to find out,

  • if there's also patterns to mate choice.

  • So, I'm going to go very rapidly

  • through these four broad styles of thinking and behaving,

  • through the genetics that is linked

  • with each one of these constellation of personality traits,

  • and then wind up with telling you

  • the patterns of mate choice.

  • The dopamine system -- these are the traits --

  • people tend to be very expressive --

  • there are certain genes in the dopamine system --

  • they're novelty seeking, risk taking,

  • it's "cold sensation seeking" in the academic literature.

  • They're curious, they've got great many interests,

  • they make more money than any other personality style,

  • but they also loose more money than any personality style.

  • They're vigorous takers, energetic, restless --

  • not just jumping out of airplanes --

  • I had a wonderful friend in my life, who died recently,

  • but he lived in The Village in New York

  • and he really read 10 hours a day.

  • He was very much of an explorer,

  • he just wasn't doing physical exploration.

  • Enthusiasm, optimism, independence,

  • self-reliance, impulsivity --

  • These are the people who would walk into a bar and buy everybody a drink,

  • mental flexibility, and idea generation -- that's really important.

  • Creativity seems to be linked with the dopamine system in the brain.

  • In fact, if you give L-Dopa to a Parkinson's patient

  • their creativity will actually go up.

  • Some people turn into great poets or artists.

  • On the down side they tend to be susceptible to boredom.

  • I'm one of them --

  • I'm going to Ethiopia tomorrow morning --

  • I have now packed one pair of blue jeans and about ten books --

  • you know, in case I'm in that tarmac for 30 days,

  • I got something to do.

  • They all tend to be reckless, unreflective,

  • they look out not in, more manic, insincere, they can be glib,

  • opportunistic, and unpredictable.

  • These are traits that are, in one way or another,

  • linked with the dopamine system in the brain.

  • I did a study of 178,000 people on Chemistry.com

  • The top words they use are: adventure, venture,

  • spontaneous, energy, fun, traveling, outgoing, passion, active.

  • It's called the lexical hypotheses,

  • it came out in the 1930s and --

  • so, you should really --

  • when you're talking to somebody and trying to size him up --

  • not only, sort of watch to their body posture and all of this --

  • but listen to the words they choose to use --

  • because it actually comes out of their biology,

  • it says a lot about them.

  • I think Regina Dugan is a perfect example, head of DARPA

  • creation, surprise, change -- you can't loose your nerves.

  • A woman who really lives in a high dopamine world

  • and is high dopamine herself.

  • Richard Branson is a great example,

  • "I've always thought the rules are made to be broken."

  • Lang Lang a wonderful pianist, flare, dazzling, charisma,

  • super-star, conqueror, bravado, daredevil tendencies

  • ebullient, fun to watch high dopamine kind of guy.

  • I did a study of half a million people.

  • I've got all these zip codes to see where "explorers" are.

  • I call them that -- because I was working with a dating site

  • I needed to name these people.

  • So, if you're expressive of the dopamine system

  • I call you an "explorer."

  • They live in New York, they live in the big cities where the action is.

  • They aren't down in Dallas --

  • they are not in Phoenix -- (Laughter)

  • They are not even in Las Vegas --

  • they're doing something else -- (Laughter)

  • Those people [unclear]

  • expressive of the serotonin system

  • they observe social norms, enjoy familiar,

  • they are the ones that will go to Martha's vineyard every summer,

  • instead of around the world doing different things.

  • Harm avoidant - they're not scared, but they're cautious,

  • calm, controlled, stoic --

  • this is why you take a Prozac or Paxil to drive up the serotonin system

  • so you are calmer.

  • Plans, routines, orderly -- they are orderly.

  • As a matter of fact, I have a friend who goes annually

  • to his accountant with his wife and about 10 years ago

  • by chance, he leaned on the accountant's desk

  • and he moved the guy's pencil sharpener just a tiny little bit

  • and immediately, the guy moved it back. (Laughter)

  • And now, every single year

  • he goes and, at some point, he moves the pencil sharpener

  • and every year, the guys moves it back. (Laughter)

  • Literal, precise, sustained attention,

  • real good with numbers, want to belong, respect --

  • Religiosity is in the serotonin system. At least part of it is.

  • And this is one of the reason that if you take LSD or something

  • you can have a religious experience.

  • So I'm told. (Laughter)

  • Loyalty is very interesting.

  • One of my most interesting questions on the questionnaire is something like --

  • I can't quite remember the name of it, but it says something like,

  • "Would you rather have interesting friends or loyal friends?"

  • Now, we all want interesting friends

  • and we all want loyal friends,

  • but this type must have loyal friends. Must have them.

  • And the other three types cannot tolerate friends

  • that are uninteresting.

  • On the down side they're close-minded, controlling, rigid,

  • stubborn and moralistic.

  • Top words they use is "family,"

  • they use trust and trustworthy they got that one twice.

  • Values! Big time on values, respect, morals.

  • I think Ben Bernanke is a very good example --

  • details, data, looking in the past, frugal.

  • I think the president of China, Hu Jintao -- he's a perfect example.

  • He's low key, preserved, very modest

  • Modesty seems to be in this system,

  • consensus building, dislike the extravagant.

  • One thing that is interesting is -- one of the genes in the serotonin system

  • is associated with this consensus building, low key --

  • and that gene is most common in China and Japan.

  • Washington --

  • I've gotten terribly interested in American history, world history

  • and indeed, this guy -- the high [serotonin],

  • he was just perfect for being our first President.

  • In the testosterone system people are analytical.

  • It's called being good at rule-based systems.

  • Everything from engeenering to computers, mechanics, music.

  • Beethoven was probably very high --

  • it's because it's structural.

  • Now, I'm not high testosterone,

  • so I just swing at the beat when I'm listening to music.

  • But these people see the structure of music.

  • Experimental, exacting, rank-oriented --

  • you inject testosterone into a monkey and they'll begin to fight for rank.

  • Emotionally contained, also, much more emotional flooding

  • particularly rage, decisive, bold and direct.

  • These are the ones that scream, "Get to the point!"

  • "We are getting to the point", and they get to the point.

  • On the down side --

  • uncompromising, impatient, demanding, mind blindness --

  • is the concept of the inability to get into somebody else's head

  • and understand what they are talking about.

  • Less empathetic and aloof.

  • Top words they use among them is "real."

  • They are the least religious, they got to have it real.

  • Larry Ellison is a perfect example.

  • "At one point Craig -- of Craig Conway --

  • thought I was going to shoot his dog --

  • If Craig and the dog were standing next to each other,

  • trust me, if I had one bullet, it wouldn't be for the dog."

  • (Laughter) I think he made himself clear.

  • Certainly, Steve Jobs is very much the same thing.

  • I think Hillary Clinton is, you know --

  • There are many more men in this category

  • in every culture I studied and I studied six cultures.

  • But I think this is a giveaway.

  • When asked why she was attracted to Bill

  • she said, "He wasn't afraid of me." (Laughter)

  • High estrogen type --

  • They're web-thinking --

  • it comes from the way the brain is patterned in the womb --

  • I don't have time for it --

  • but they are contextual, holistic,

  • long term thinkers, very imaginative,

  • good people skills, social skills,

  • ability to climb into your brain and understand how you're thinking,

  • pro-social, trusting, introspective,

  • these are the ones [that] everything means something --

  • just the way they move -- everything means something.

  • Freud once said, "Sometimes a cigar is just a cigar,"

  • not to these folks, not even slightly. (Laughter)

  • Mostly expressive, and diplomatic intelligence.

  • On the down side --

  • they're scattered, indecisive, they live in a world of "it depends"

  • "Where do you want to go for dinner?

  • Well, it depends, we can go here or we can go there --

  • Why don't you make up your mind?

  • I am making up my mind, it depends -- we can go here or we can go there."

  • (Laughter)

  • And it's from brain architecture.

  • They're placating, they want to please,

  • ruminating, they never stop thinking --

  • One of the things I say at Match.com is, "Stop thinking!"

  • Some of these women -- they go out for their first date

  • and the guy picks his fork up wrong and she's thinking,

  • "Hey, he won't be any good with the children." (Laughter)

  • "Just think about dessert!" (Laughter)

  • Gullible, hypersensitive,

  • back stabbing -- they won't hit you in the face but they stab you in the back.

  • Unforgiving -- there's more estrogen receptors in the hippocampus,

  • and they'll remember -- and for a good reason too --

  • for million of years, women raised --

  • had the hardest job on Earth which is raising tiny helpless babies --

  • they had to remember.

  • Biggest [words] --

  • they are the readers of the world --

  • sensitive, kind these are the words that they use.

  • Oprah is a good example.

  • Bill Clinton! I think is a great example of a male --

  • You know, he was the one that cried at their daughter's wedding --

  • his wife didn't cry, he was the one who cried.

  • The whole world knows he's a very good talker,

  • and, of course, he feels everybody's pain.

  • And I think, Charles Darwin is by far --

  • He's connected more dots between people

  • and all living things on this planet.

  • He's tremendously high, I think, in estrogen, actually, and in dopamine --

  • a wonderful combination for real creativity.

  • I did a study, once again, of 500,000 people --

  • the high serotonin type - the "traditional,"

  • lives all through here --

  • Everything that's loose rolls into California, that's the high dopamine. (Laughter)

  • Here we have the high testosterone,

  • around Washington D.C., trying to run the world,

  • or they're out gambling in Nevada,

  • or they're in Alaska shooting the animals. (Laughter)

  • And here we have what I call a the "tree-hugger green" --

  • we got the high estrogen type,

  • and the two coasts where the most big readers of the world are.

  • I think these evolved -- I have very little time left --

  • I think they evolved together.

  • But, anyway, what Match.com wanted to know is,

  • "Why do you fall in love with one person rather than another?"

  • So, I looked into 28,000 people several times

  • and my hypotheses was half right and half wrong.

  • But the bottom line is --

  • "Explorers" are the high dopamine,

  • high energy, curious, creative --

  • want somebody like themselves.

  • So, do the high serotonin --

  • traditional wants traditional,

  • in this case, similarity attracts.

  • When it comes to testosterone and estrogen,

  • opposites attract.

  • And I could tell you why I think --

  • I would hypothesize why these biological draws evolved

  • but I will just go to say a couple of things.

  • First of all, I think this could play an enormous role

  • in understanding relationships in business,

  • as well as in love.

  • And I hope to move that forward.

  • I'm now working with Lee Silver, from Princeton.

  • We've isolated 63 genes that we hope --

  • 64 that we hope we will be able to --

  • and have 40,000 people to take my questionnaire,

  • and also get a cheek swab --

  • and understand some of the biology of the varying bios.

  • We will fail, we're a little ahead of the game

  • and it's not going to work --

  • but we're going to try, anyway. (Laughter)

  • But what's most important to me, actually,

  • it's that we've now put 45 people into the brain scanner --

  • they've taken my questionnaire first,

  • and then put them into the brain scanner,

  • and sure enough, those people who scored high

  • on my proposed estrogen scale,

  • had more activity in the mirror neuron system, and etc.

  • We're beginning to map

  • some of the brain circuitry of personality.

  • And in fact, I really do think

  • that it is this century that is going to begin to marry biology and psychology.

  • So, I want to close with this.

  • It's a story --

  • Match.com came to me as I was developing all of this --

  • it's taken me several years,

  • and they said, "Would your questionnaire work in another culture?"

  • And I said, "If it doesn't work, I have failed.

  • I'm not studying the American brain,

  • I'm studying the human brain."

  • So, we went to Tokyo, and we were going to start --

  • they were going to start a dating circle in Tokyo.

  • I went, we talked to journalists for a week and then, came the final night.

  • And the final night came, and I said to my handler --

  • a good friend, I said, "What am I doing tonight?"

  • She said, "Well, we're going to have a little mixer."

  • "We're going to be about 300 young Japanese men and women,

  • who are going to come to a mixer,

  • and you're going to get to stand up and explain these personality styles

  • and then, we're going to have a little ice-breaker.

  • In the ice-breaker, everyone who has taken the questionnaire,

  • are going to have something around their wrists,

  • so that they know which their predominant style is.

  • And we're going to roll out four cakes --

  • just the bottom, 2 feet by 2 feet wedding cakes,

  • and the four different types of people

  • are going to go to different parts of the room

  • and decorate that wedding cake --

  • and you're going to make comments on it."

  • And I said, "Oh, holy Christ, this is the [unclear] of my scientific career."

  • (Laughter)

  • So, first thing I did is I --

  • They did all these things and there were like 400 people in the room

  • and I walked up to the first wedding cake

  • which is the high estrogen wedding cake.

  • Now, that cake was smiling at me --

  • It was just saying, "Please, connect, please, like me."

  • They even wrote "love" in little pink letters --

  • and it was really a nice, sweet personality cake.

  • Then, I go over to the high serotonin cake,

  • the "traditional" cake, and here is what I see --

  • It's a nice cake. It's formal, it's lush --

  • It's one kiwi, one cherry, one kiwi, one cherry --

  • (Laughter) one kiwi, one cherry --

  • It's an orderly cake.

  • So, then I go over to the high testosterone cake --

  • what I call the "director,"

  • and the crowd passed and I go through it --

  • There is no emotion in that cake! (Laughter)

  • It is totally self-contained!

  • but they've decorated around the cake! (Laughter)

  • They thought outside the box. (Laughter)

  • So, then I go to the "explorer" cake, the high dopamine cake,

  • the high energy cake, the curiosity, creative cake.

  • And the crowd passed, and the first thing I see

  • is two men hurling fruit at the cake -- (Laughter)

  • And then, I walked over and some guy takes a look at me,

  • he was standing by me, and he grabs some flowers that were in a vase --

  • that has nothing to do with this cake,

  • and plunged it into the middle of the cake! (Laughter)

  • And this is the cake. (Laughter)

  • Thank you very much.

  • (Applause)

I study the brain in love.

我在愛情中研究大腦。

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