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Narrator: This is standard sea salt.
But after 30 days, it'll become this.
High-quality bamboo salt costs almost $100
for an 8.5-ounce jar,
making it the most expensive salt in the world.
So, what is bamboo salt used for?
And why is it so expensive?
For hundreds of years,
Koreans have used bamboo salt for cooking
and as a form of traditional medicine.
It's made by placing sea salt inside of bamboo
and roasting it at a high temperature.
The goal is to infuse the salt with minerals from the bamboo
and to remove any impurities.
But the premium compared to other types of salt is steep.
Nine-times-roasted bamboo salt,
sometimes referred to as "purple bamboo salt,"
can cost over 10 times the price of pink Himalayan salt.
Most of that cost comes from the labor-intensive process.
Every single step is done by hand.
Narrator: The process starts by cutting 3-year-old bamboo
into uniform trunks,
leaving one side closed as a container for the salt.
Sea salt from the west coast of Korea
is densely packed by hand into the bamboo.
Workers load filled bamboo onto a cart
and push it into a kiln.
Traditionally, only pine logs are used.
This process takes around 12 to 14 hours.
Baking everything at over 800 degrees Celsius
burns away the bamboo, leaving a column of salt.
But the process has only just begun.
Narrator: The ninth and final roast is the hottest,
at over 1,000 degrees Celsius.
It's fired in a special kiln and operated by an expert.
Shin Tae-joong has been making bamboo salt
for over 20 years.
That experience is extremely important,
because any error at this stage
could result in wasting a month of work.
At this temperature, the salt and bamboo completely melt
and drain into a mold.
After a few days of cooling,
a blackened rocklike structure remains.
This is nine-times-roasted bamboo salt.
Workers carefully break this down by hand,
trying not to waste any material.
After a month of work,
it's ready to be packaged and sold.
Narrator: The final price varies
depending on where you buy it and what form it's in.
But nine-times-roasted bamboo salt doesn't come cheap.
Narrator: The health benefits of food
have always played an important role in Korean culture.
For centuries, bamboo salt baked two to three times
has been used in traditional Korean medicine.
But in the 20th century,
the nine-times-roasting process was developed.
Manufacturers say this process has the lowest toxicity
and highest mineral content.
Today, it's used for cooking, toothpaste, soap,
and various remedies.
Narrator: Proponents of bamboo salt say that it can help
with everything from digestion to oral health,
skin care, and inflammation
and that it even has anticancer effects.
The proposed medical benefits have likely helped it
maintain its high price.
But there hasn't been enough scientific study
to fully back up all of these claims.
Studies have shown that bamboo salt contains higher levels
of iron, potassium, and calcium
compared to regular sea salt
and that it could improve your immune system.
But these beneficial minerals constitute
only a small percentage --
the majority of bamboo salt is sodium chloride.
Even with lower toxicity,
it's unclear how potent the health benefits are.
In 2016, the WHO wrote in a report
that "the composition of specialty salts
poses no toxicological risks
but does not offer any relevant
nutritional benefits either."
The full benefits of bamboo salt compared to sea salt
have yet to be extensively researched.
But despite that, bamboo salt continues to be popular.
Insanga, a popular bamboo-salt maker,
earned around $24 million in sales in 2017.
And the traditional labor-intense process
isn't likely to change anytime soon.