I think Manchester United's different principles than most of the other clubs.

I would really like football to be where money was not always going to be the key.

To have a consistency about your team is, you need to have a team.

I think the biggest problem for Manchester United is Manchester City.

You managed Everton; you went to Manchester United⏤didn't go well.

In that period after, even though you're at the very top of the game...

... did you doubt yourself in a post-Manchester United⏤

By my pause, (it) might make you think yes.

But I didn't doubt that I was actually... I... I felt that I could do do the job; I could be good at it.

I felt as if I could.

I, my work on the grass was... was good enough to⏤

For where I had been, I had success years before, so, I was always trying to say,

"It didn't go quite well this 10 months; why did it not go well?"

"Was it how I managed, was it how I coached, was it⏤maybe I didn't have the right players;" I had to try and look to see what there is.

But the other part of the 10 or 11 years, I'd seen some great players that have been in FA cup finals.

I'd... I'd got to quarter finals, the European competition, wherever⏤we'd qualified for the Champions League one year.

So, I was thinking, as well, was I going to maybe say that was all no good, then, the years we'd done it.

So, I think once I put it in perspective, then I said, "No, I'm not... I'm not doubting it."

But what I do think is⏤I think... I think most days, you have to get up and be ready to sort of challenge yourself every day.

I don't... I don't think you can get out of bed every morning and think,

"Hey, this is fine, you know, I'm... I'm doing OK here."

I think every day, you're sort of getting up and saying this, you know,

"How am I gonna try and be better? How can I make people better? What am I⏤how can I make a difference today with what I've got?"

Paranoid, almost.

Yeah, near enough, near enough to an extent where you're saying is, you know, I can't⏤

No, your folk⏤folks say, "Do you bring your work home?"

I... I really think if you're in... if you're in the⏤the boss, if you're the boss, you're always bringing your work home because it's not...

you're not just taking⏤putting your hat off and saying, "I'm leaving that in the office and I'll pick it up in the morning."

I think very rarely you're doing that; I think that's just life if you're... if you're a CEO or a boss.

I very much agree; I very much agree with the idea of taking the work.

And, also, when things don't go wrong, in hindsight, everybody's quick to diagnose why it didn't go wrong.

Has the subsequent 10 years, where everyone has failed at Manchester United, felt good?

Because everyone has failed; José's failed, van Gaal went there, you went there.

I'm missing someone, I think I'm missing som⏤I mean, Carrick was in.

- Ole was in it. - Ole, yeah, Ole was in it; he failed as well.

So, that's, you know, five or six great... great managers who... who couldn't make it work at Manchester United, for whatever reason.

- So, I think, time has almost been good to you, in terms of your... the story of the time. - Yeah.

Look, I'm... I⏤huge respect for José Mourinho, huge respect for Louis Van Gaal.

You know, Ole was new, and is one of... one of Manchester United's own.

So, (he) was always gonna be given every opportunity to try and make it work as well.

So, I think that... I think there's been some great managers going into Manchester United.

I think the biggest problem for Manchester United is Manchester City.

How do we fi⏤I'm a Manchester United fan; season ticket holder.

How, from your experience, do we get things back to how they were?

I think you'll need to, probably, get rid of Pep somehow from Manchester City; I think that's my... that's my way.

I would say⏤I think... I think Pep is... I think there is some managers, I think⏤

But you must have an unbelievable perspective, better than me, at, like, what⏤

Because you knew Fergie, you knew the club, everything; you've been inside it.

What... what do we need to do to get back to...?

I think Manchester United (had) different principles than most of the other clubs.

Looked to deduce a lot.

Didn't always sign, maybe, the, as I said before, maybe the top diamond; always, sort of, picked and picked out good players who improved.

And now and again, went and bought a Cantona every so often or van Nistelrooy, van Persie at different times, you know.

So, at different times, they... they bought really good players at good times.

This is actually a really good point because we've also bought some world-class players, and they've all failed.

So, there is... there is something about⏤Manchester United had their own way, but because of the competition, which came in from Manchester City, Chelsea, probably, more in the... in the earlier years.

I think those two clubs⏤I think... I think Liverpool have had an incredible period and got a really good manager as well, and top players.

- I think⏤ - I think, over the years, Man United and Liverpool (have) always had a level of competition against each other.

People say we've not spent money in terms of players.

- We've spent shit loads of money; we spent almost a billion or whatever. - Huge, huge.

And all these players⏤I remember the Falcaos, the Di Marias⏤ I get excited every time, and I celebrate and I start blowing up my friends' WhatsApp chats and saying, "You screwed; we're gonna win the league."

And then, every year, that... the player fails and then the manager's sacked.

So, it feels like a bit of a...

It's the expectation or the excitement on the new players coming in.

I... I get this all the time.

I say this quite a lot, to people here in media, you know, talking about, "Oh, you need to buy new players; will we buy new players?"

And, actually, I...

I... I would really like football to be where money was not always going to be the key to...

You know, we think the more players you s⏤the more money you spend means that you win the league, that you're successful.

And look, I think it probably will prove that it is, but I'd rather see that, you know, sometimes that it's not that way.

And I just do think that, quite often, you know, not buying all the top⏤it doesn't mean that you have to buy the top.

I think it's buying good players and people who have got good characters and people who are going to... going to work hard for the team.

- And then... and then they come into that culture, which makes one... - Yes.

- Which makes the difference⏤Yeah. - One plus one equals three, like Leicester that year.

Leicester and the year they had was probably what we're all hoping for, whether it be us and⏤now you're seeing other clubs, I mean, actually Newcastle United, for example,

Newcastle United bought a couple of, with respect, three or four English players last January, British players, probably not necessarily on the radar of the biggest clubs in the country.

And... and they've turned around and they've had a great⏤they've had an incredible momentum from, probably, January last year, maybe just before January, and are keeping that momentum going.

And now they're bringing in⏤they're adding in the odd bigger star or the bigger players to go along.

But I thought the business at the start was very good.

If I'm one of your players in your dressing room⏤to be a David Moyes player at West Ham, and...

What would, from a character and a personality standpoint, your expectation be of me?

So that I fit into the culture and I'm successful.

I'd... I'd want you to be... I'd like you to be hardworking.

I want you to be honest in your endeavor.

I... no, I'd... I'd want you to do your jobs, if you want.

I want you to be a team player.

Individuals are really important, and no more hugely important that we've just seen in the World Cup. individuals.

But... but I... I do think that⏤I think, to have a consistency about your team is you need to have a team.

I think if you've got individuals, you might get inconsistency, but you might get some really good days, and we get clubs who can afford to carry one or two individual players who go along.

But I think while you're trying to build... build, I think you have to start with a really solid base, good foundation.

And then, from that point, you try and grow.

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