And on the other side of the planet is me walking into a different grocery shop.

The difference?

One is extremely cheap, and the other is the most expensive grocery store in the world.

First, let's meet the cheapest, which is Lidl.

I've been shopping here religiously for years.

That's because it's extremely cheap.

And I also think the quality is still great.

And now meet Erewhon.

Now this is a chain in America which was voted the most expensive grocery store on the planet.

All of your favourite A-listers shop here.

It's gone viral on social media for the ridiculous prices.

So what I want to know is while yes, the prices at these two places are complete night and day,

but what about taste? I want to compare them.

Can the innocent, humble Lidl compete with Erewhon?

Well, I went to Lidl and bought a selection of different foods and drinks.

That same day, I packed the stuff in a bag, headed to Heathrow airport and got an 11 hour flight from London to LA.

See you later.

Thank you.

Okay, we have made it to LA.

Groceries are inside here

We didn't get stopped at border control which is great.

Next stop is Erewhon.

The most expensive grocery store in the world.

I am so excited.

Let's check it out.

My initial impression of Erewhon was exactly how I expected.

Everything perfectly shelved.

So aesthetically pleasing.

And of course ridiculously expensive.

What the fuck, man.

A bottle of water [is] $26.

What?

6 bagels, frozen [are] $20.

Ice. Literally, ice [is] $30.

Now I could go on and on about the extortionate prices of all the products here.

But I was here for a reason.

You see the groceries I bought in England at Lidl, I am now going to buy the exact same things here in Erewhon.

Hello.

We might need one of the bigger bags.

Can we get one of the better bags?

You want to purchase the bigger bags that we have?

How much are they?

"Those [are] $135.

135 dollars? - Yeah.

For a bag? Okay. Yeah, I'll get it.

I only bought this for the video.

Because when I went to Lidl, I bought their more premium bag as well

Now, I can assure you watching this total increase as she was scanning was not a good feeling

Thank you very much.

You're welcome.

Have a good day, thank you.

Oh my f***ing god.

Okay, Lidl vs Erewhon.

Just before we get into the food, that carrier bag was £65.

That carrier bag was £106 quid.

So to compare these two places, here's what we're going to do.

My mate Jack will put the same food from each shop onto the table.

I will not know which is from Lidl and which is from Erewhon.

All I do is taste them both and rate which I think tastes better.

So let's see if a £13 bill can stand up to a £220 bill

Okay, first, chocolate

Lidl's bar is £0.89.

Erewhon's is £11.82.

There has got to be some difference.

Very similar.

However, I would probably say this one is nicer.

This one tasted posh, but it just wasn't as nice.

It didn't taste as good.

So that makes it 1-0 to Lidl.

Maybe money doesn't buy taste.

Next up, we have sourdough bread. £1.99 at Lidl, £5.99 at Erewhon.

A crazy discrepancy in price

But what about flavour?

That is very good

A nice hard shell.

And then a soft inside.

Delicious.

A lot saltier.

Not as hard on the outside, but it's so close.

I'm going to have to say this one.

Okay next, the milk. £1.45 at Lidl, £15.76 at Erewhon.

Why is it such a big difference?

I guess we'll find out

Just tastes like milk

Just tastes like milk.

Comes out of a f***ing cow.

It's going to taste like milk.

With this one, they taste exactly the same

I can't determine a winner, so it's a draw.

Next up, a cookie. £0.49 at Lidl compared to £4.34 at Erewhon.

Now look, I shop at Lidl. I know this is the Lidl one.

I know this is the Erewhon one

But I'm still going to taste test them.

Okay.

That is a very crunchy cookie.

A lot of chocolate in the filling.

Lidl.

A completely different cookie.

This is soft and doughy.

This is hard and crunchy

It's your preference I guess.

I think this one's better because it's more chocolate.

Yeah, I'm going to go with that one.

Next up, we've got strawberries. £2.85 compared to £16.55.

These ones are a much darker red than these ones.

But it's about taste.

Oh, so good.

F***ing amazing

Now these taste different

There's a big difference with these.

By far this one.

These are a lot juicier than these

These are a lot brighter red.

These are darker red, more dry

This one all the way.

Orange juice. £1.69 at Lidl £7.88 at Erewhon.

That one has more flavour.

Tortilla chips. £0.45 vs £6.06.

They taste better. I chooese this.

Next, we've got honey. £1.09 vs £11.82

Now, there is a very visible difference in appearance.

This one is a lot more golden, whereas this one is a lot paler.

Yeah, I prefer that one.

As you can see, Erewhon was really taking the lead.

But the next item was a very strange one.

Next, we've got water. This is mad.

£0.39p at Lidl compared to £20.49 at Erewhon.

Right off the bat, this has more bubbles in it.

And this is just super clear.

Which tastes like a cold glass of water.

Okay, they do taste a little bit different.

I'm going to go for this one.

Because I think it's the Lidl one and I'm used to that type of water.

This I don't like 'cause I don't think I'm used to it.

Okay, next we've got crisps.

£1.15 at Lidl £4.72 at Erewhon

Literally cannot tell the difference looks wise.

Oh my god.

That is very very good.

A lot of vinegar, a lot of salt.

Just explodes in your mouth

Bland as f***

That is so clear.

So much better.

We are now brought on to the last item which is the brownie

If Erewhon's is better, they win.

If Lidl's is better, it's a tie.

£0.75 vs £8.67.

Got coconut, dark chocolate, milk chocolate melts in the mouth.

That is an unreal brownie.

A completely different texture.

The Erewhon one is more fluffy

This one is not

As you can see, I think the Erewhon one does taste better

Well, Erewhon is the winner.

They have beat my beloved Lidl.

And I have to give the crown to them.

However, that's the price of the 10 items from Lidl.

And that's the price of the 10 items from Erewhon.

Yes, they did just win on taste.

But I know where I'd rather shop.