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  • Voiceover: In this video,

  • I want to give you a general idea of what a bond is

  • and why a company might even issue them

  • in the first place.

  • And just at a very high level,

  • a bond is essentially a way for someone

  • to participate in lending to a company,

  • so you're a partial lender,

  • partial lender,

  • to a company,

  • and just to make that more concrete,

  • let's imagine some type of company

  • that has $10 million in assets,

  • so these are its assets right there,

  • assets,

  • and it has $10 million in assets.

  • Let's say just for the sake of simplicity,

  • it has no liabilities,

  • so all of that value, all of that $10 million

  • is what is owned by the owners,

  • or by the equity, this owner's equity,

  • so this is $10 million,

  • $10 million in equity.

  • And if we had, let's say, a million shares.

  • I'll write it down.

  • If we have a million shares,

  • and if we believe this $10 million number,

  • that implies that each share is worth $10 per share.

  • Now let's say this company is doing really well

  • and it wants to expand.

  • It wants to increase its assets by $5 million

  • so it can go out and buy a $5 million factory,

  • so it wants,

  • let me draw it right here.

  • It wants another $5 million in assets

  • that it needs to build that factory,

  • or essentially a $5 million factory.

  • The question is,

  • how does it finance it?

  • Well, one way is they could just issue more equity.

  • If they're able to get a price of $10 per share,

  • they could issue another 500,000 shares,

  • 500,000 shares at $10 per share,

  • and then that would essentially,

  • it would produce $5 million.

  • This is scenario one.

  • They issue 500,000 shares at $10 a share.

  • They now have 1.5 million shares,

  • but these new owners gave them, collectively,

  • $5 million dollars,

  • so this, the equity would grow by $5 million.

  • We now have 1.5 million shares,

  • so this would now be 1.5 million shares,

  • not one million,

  • and that new money from these new shareholders

  • would go into the asset side,

  • and then we would use that

  • to actually buy the factory.

  • What I just described is essentially issuing equity,

  • or financing via equity.

  • Financing via equity,

  • or by issuing stock.

  • Now, the other way to do it

  • is to borrow the money,

  • to borrow the money,

  • so let me redraw this company.

  • I'll leave this up here just so we can compare the two.

  • Once again, we have $10 million of assets.

  • That's our $10 million of assets.

  • We have $10 million of equity to start off with,

  • $10 million of equity,

  • and instead of issuing stock to get the $5 million,

  • we're going to borrow the money

  • so we could, we're essentially issuing debt,

  • so we issue,

  • we essentially could go to a bank and say,

  • "Hey, bank. Can I borrow $5 million?"

  • So we would have a $5 million liability,

  • it would be debt.

  • $5 million of debt,

  • and the bank would give us $5 million of cash

  • that we can then go use to buy our factory.

  • So in either situation,

  • in either situation,

  • the asset side of our balance sheet looks identical

  • or the assets of the company are identical.

  • We had our $10 million of assets,

  • and now we have a factory,

  • but in this first situation,

  • I was able to raise that money by increasing

  • the number of shareholders

  • by increasing the number of people

  • that I have to split the profits of this company with.

  • In this situation,

  • I was able to raise the money by borrowing it.

  • The people that I'm borrowing this money from,

  • the people that I'm borrowing this money,

  • this is borrowed money,

  • borrowed money.

  • They don't get a cut of the profits of this company.

  • What they do is they get paid interest

  • on their money that they're lending to us

  • before these guys get any profits at all.

  • In fact, that interest is considered an expense,

  • so these guys get interest,

  • get interest.

  • And even if this company does super, super well,

  • and becomes very, very profitable,

  • these guys only get their interest.

  • Likewise, if the company does really bad

  • and these guys suffer,

  • as long as the company doesn't go bankrupt,

  • these guys are still going to get their interest,

  • so they're going to be a lot safer than,

  • well, they don't get as much of the reward

  • as the new equity holders would.

  • They also don't get as much of the risk.

  • Now, this is just straight up debt,

  • and you could just get this from any bank

  • if they were willing to.

  • If they said, "You're a good, safe company.

  • "We're willing to lend you $5 million."

  • But let's say that no bank wants to

  • individually take on that risk, so you say,

  • "Hey, instead of borrowing $5 million from one entity,

  • "Why don't I borrow it from 5,000 entities?"

  • What I can do instead,

  • instead of borrowing it from one entity,

  • I could issue these certificates. I could issue bonds.

  • That's the topic of this video.

  • I issue these certificates.

  • They have a face value of $1,000.

  • $1,000. This is my face value.

  • Face value,

  • or sometimes you'll hear the notion of par value,

  • of par value,

  • and I'll say what interest I'm going to pay on it,

  • so let's say I say it has a 10% annual coupon,

  • annual coupon,

  • and it's actually called,

  • even though this is the interest,

  • I'm essentially going to pay $100 a year.

  • It's called a coupon because when they,

  • when bonds were first issued,

  • they would actually throw these little coupons

  • on the bond itself,

  • and the owner of the certificate could rip off

  • or cut off one of these coupons,

  • and then go to the person borrowing,

  • or the entity borrowing the money,

  • and get their actual interest payment.

  • That's why it's actually called "coupons",

  • but they don't actually attach those coupons anymore.

  • And it has some maturity date,

  • the date that not only will I pay your interest back,

  • but I'll pay the entire principle,

  • the entire face value,

  • so let's say the maturity,

  • maturity is in two years,

  • is in two years.

  • In this situation,

  • in order to raise $5 million,

  • i'm going to have to issue 5,000 of these

  • because 5,000 times 1,000 is 5 million,

  • so times 5,000.

  • If you wanted to lend $1,000 to this company

  • so that they could expand,

  • and if you think 10% is a good interest rate,

  • and it's a safe company,

  • you would essentially buy one of these bonds.

  • Maybe you buy it for $1,000,

  • and when you buy that bond for $1,000,

  • you are essentially lending this company

  • that $1,000, and if you did that 5,000 times,

  • or if that happened 5,000 times

  • amongst a bunch of different people,

  • this company would be able to raise

  • its $5 million.

  • Now just to be clear how the actual payments work.

  • The coupons tend to get paid semi-annually,

  • so let me draw a little timeline here,

  • and this tends to be the case in the US

  • and western Europe.

  • If this is today.

  • This is today.

  • This is in 6 months.

  • This is in 12 months, or 1 year.

  • This is in 18 months,

  • and this is in 24 months,

  • and I'm only going up to 24 months

  • because I said this bond matures in 24 months.

  • What is this,

  • if you own, if you hold this bond, this certificate,

  • what do you get?

  • Well, it's going to pay you 10% annually,

  • so $100 a year.

  • $100 per year.

  • But they actually pay the coupons semi-annually,

  • so you get $100 a year,

  • but you get half of it every 6 months,

  • so you're going to get $50 after 6 months.

  • You're going to get $50 after 12 months,

  • or after another 6 months.

  • You're going to get another $50 here.

  • You're going to get a final $50 there,

  • and they're also going to have to pay you back

  • the original amount of the loan.

  • They're also going to have to pay you the $1,000,

  • so that last payment's going to be the coupon of 50

  • plus the $1,000,

  • and so you will have essentially been getting

  • this 10% annual interest.

  • Now, when the company does this,

  • they'll probably have to issue some type of new bond

  • because all of a sudden,

  • they have to pay all of these people

  • this huge lump sum of money

  • if they haven't been able to earn it

  • from the factories yet,

  • and we could talk about that in a future video.

Voiceover: In this video,

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