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  • My biggest successes have been building great teams,

  • finding great leaders,

  • exciting those leaders to do things

  • that are beyond what they thought they could do.

  • In the beginning, I was more... If I had to think about it,

  • more of a micromanager.

  • I had to do everything myself.

  • And then as my responsibilities grew,

  • I couldn't do everything myself.

  • So, I eventually got to be a good delegator

  • and a good truster of teams.

  • That's where I knew I had to have great people

  • because I couldn't do it all myself.

  • I learned that I learn so much from others,

  • that I got smarter

  • from getting better people around me doing great things,

  • and I could take from them, their knowledge and information.

  • And we got better and better.

  • My style changed from micromanager

  • to trusting delegator.

  • I think it just happened, I'd like to think

  • that I knew I was too impatient, I knew I was a micromanager...

  • And both of those things came about when you hire great people.

  • You can't be an impatient jerk,

  • they won't let you, you won't have them.

  • So, you learn from these experiences.

  • You can't be a micromanager when you've got 400 000 people.

  • You can't micromanage.

  • These things evolve, everything is an evolution.

  • I kept hiring more and more people

  • but, when I say building a team,

  • you are still the captain of the team.

  • So, you don't give up the vision,

  • the values of the company, where you're going,

  • how you're gonna get there...

  • So, the broad strategy is still you.

  • They then, take the broad strategy

  • and make it much bigger and better than it was,

  • under the same umbrella.

  • For example, I wanna be number one or two of whatever business we're in,

  • I wanna be the most competitive enterprise on earth.

  • What does that mean?

  • It means something to that business, it means something to that business.

  • So, that leader will take that broad brush

  • and make it their own, they'll own it.

  • And they'll define it their way.

  • So, it's an evolution.

  • Everything is sort of evolving, all the time.

  • Getting it's an iteration it's better,

  • it's better, you learn. Then, of course,

  • once you get 15 great direct reports, or 20,

  • you take the best of each and you transfer across,

  • transferring the best ideas from one business to another,

  • from one person to another.

  • They then multiply

  • because they've learned from the other 14.

  • And so, everything keeps... The boat keeps going up.

  • Making mistakes is part of the game.

  • And I made more than anybody, so I would always use mistakes,

  • in the classroom, at Crotonville, where I taught the students, once a month,

  • where I taught our young managers.

  • I would use my mistakes as an example.

  • If I can screw this up,

  • you ought to be taking bigger chances, okay?

  • Teaching people to take risks

  • and make mistakes is an important part of leadership.

  • I played hockey till I was 50.

  • I wanted to be a professional hockey player. That was my dream.

  • I was very good in high school.

  • I was very good in every sport when I was younger.

  • I was probably the best 12 year old, 14 year old, 15 year old,

  • baseball player. Best pitcher.

  • I was a terrific hockey player, I was a pretty good golfer.

  • The problem was, the only thing I ever got better at was golf,

  • because my legs never got any longer,

  • I never got fast enough.

  • My fastball was great when I was 14,

  • when I was 16 it looked like a soft ball coming at people.

  • Because other 16 year olds were much better.

  • It happened it every sport. But I was lucky, I realised I wasn't good enough.

  • When I think the lucky break I had...

  • How hard it was, I always loved teams,

  • playing on teams, being in sports.

  • I loved hanging around with people.

  • You know, so, it was always there.

  • And it's a natural thing for me. And I think business is a game.

  • I haven't changed a bit in many ways. From the teams before,

  • to the teams now.

  • I learned much of what I learned about business from those teams.

  • When I was young, and I was playing baseball

  • and I was playing with the older boys.

  • You would go to the playground

  • and they would pick teams.

  • One team and another team.

  • They would throw the bat up and you would go like this with the bat

  • and the person who puts the hands on top gets first pick.

  • So the captain, he was always the older kid.

  • So I was the little kid, the older kid...

  • Would pick the team and he'd pick a pitcher,

  • the best player would be the pitcher.

  • The second best player would be the shortstop.

  • And then the last player picked, it was often the youngest kids,

  • would go to right field, way out right field, okay?

  • Not very... That's differentiation.

  • That is what you practice in business.

  • You take the best, we want them, we take care of them,

  • and the weakest... All these things are simple things.

  • They're not big sophisticated... They're from the playground.

  • I mean, business is a game.

  • The team with the best players wins.

  • I think fair is important.

  • For example, when you take somebody out of a job,

  • you gotta be sure you are doing it right,

  • you're treating them right,

  • you've evaluated that they should be the one to go.

  • All these affairs are a very important part of business.

  • You can't be perceived in any way as playing favourites,

  • You gotta try...

  • Now, one of the problems of being a leader and a CEO

  • you weren't trained to be a judge.

  • And you are often making the umpire's call,

  • the referee's call,

  • and you weren't trained to do that.

  • You have to...

  • Fair though is a very important part of being a good business leader.

  • And it's not...

  • You gotta try and make it as black and white as you can.

  • I don't think people know

  • that, in business, to be good you've got to be fair.

  • For example, in negotiations,

  • you wanna leave something on the table

  • so the person you negotiated with goes home feeling well.

  • It's not a victory if you take all the spoils

  • and they're mad at you.

  • And they don't trust you and they won't do business with you again.

  • So, "fair" is a very important word,

  • I'm glad you brought it up. Because it is an important thing

  • for every young business leader to think about.

  • But I believe, deeply, in that word.

  • The most self-confident people are simple.

  • But to be simple is hard.

  • Anybody can write a 20 page paper.

  • Try writing two paragraphs and getting your message across.

  • But use the word "informal".

  • Making a company informal is a big deal.

  • A big company.

  • And I don't mean no tie,

  • I don't mean Friday afternoon casual,

  • I mean culturally.

  • I mean everybody's first name,

  • everybody is able to talk to everybody.

  • There's no floor that is isolated, there's no...

  • Nobody is above talking to the lowest person in the place.

  • Anybody with an idea that's good can surface it.

  • That takes a lot of...

  • A lot of...

  • We put a process called "workout",

  • which I described in my first book in great detail.

  • Where we had...

  • Hundreds of employees would tip in to a meeting.

  • The CEO of the business where we would tip in,

  • maybe would have 120 people,

  • The CEO would come in,

  • the CEO would say: "Here's where we're going, here's what we're doing.

  • "I like your best ideas about everything.

  • "Your own job, the company's job"...

  • The CEO would have a facilitator there,

  • in those days, a professor from a business school

  • would be sitting there with him.

  • Then the CEO would leave

  • come back 24 hours later.

  • We had easels

  • with the writings on them.

  • And they would've come up with 50 ideas.

  • The rules were the CEO had to say "yes" or "no"

  • to 75 % of them.

  • And within 30 days,

  • had to have 25, the last 25 %

  • answers. So the employees learned one thing from that:

  • We gave them voice and dignity.

  • And voice and dignity to every employee is critical,

  • so that they don't have to wait for a hierarchy to...

  • These people...

  • I remember sitting once in a meeting,

  • with the Union Steward in Louisville...

  • Was... An engineer was up describing

  • a paint line.

  • The doors of the refrigerator

  • would go up around the building and be spray painted

  • and covered with this and everything...

  • And the engineer had a suggestion, was describing what he would like to do.

  • And the Union guy got up and said: "That's bullshit.

  • "Let me show you how that really works up there."

  • And he showed the whole thing. That gave him voice, in that meeting.

  • And it was... Cause I went to the final day

  • when they were telling what the ideas for everyone, just sit in on it.

  • And he got up and he just...

  • That guy never would have spoken before.

  • We gave them voice. So everybody felt they had a role in the company.

  • No one... And the guy said at the end of the meeting,

  • he used a great line and I'll never forget it as long as I live:

  • "Hey, Jack, you've been paying me for 25 years

  • "to get my hands and my legs,

  • "you could've had my brain for nothing.

  • "You never asked."

  • You cannot make a head decision without a heart.

  • There's no question.

  • You'd like to be able to clearly draw a line,

  • but you can't.

  • Because you're an emotional human being.

  • To think you could isolate your heart or your head,

  • is impossible.

  • Now, balancing, that's tricky. Sometimes you're heart gets in the way.

  • And you don't make the best decision.

  • Sometimes your head jumps in too analytically

  • and you don't think of the consequences.

  • But you're always trying to balance that.

  • It's the challenge.

  • It's the challenge of it being a dream, short range, long range.

  • Business is a bunch of paradoxes.

  • Short, long.

  • Heart, head.

  • And you try and do your best, and you don't always get it right.

  • Intuition got to me.

  • It's, at least, 75 % of the game.

  • And when you're in a job like I had, as CEO,

  • with thousands and thousands of people, everyone wanting something...

  • Every deal you look at has got a perfect return

  • otherwise, they wouldn't bring it to you.

  • It's 100 %.

  • We have a DCRR of 25 % on return investment point...

  • So, every deal you're gonna look at, no one brings in a bad deal.

  • It wouldn't show up.

  • So in order to him to say "yes" or "no" it's got...

  • The numbers are all gonna be perfect.

  • I had...

  • ... 10 to 12 real close buddies.

  • And what we always said: "We're running the family grocery store."

  • You know?

  • What happens in the family grocery store?

  • You want to be that family grocery store.

  • You know your every employee.

  • You know when they're sick,

  • when their mother's sick, when their kids can't get enough money for school...

  • You know everything.

  • You know your customers, "Mrs. Jones didn't show up this morning.

  • "You think something's wrong? She always gets her milk at this time."

  • But you know everything.

  • That's what you'd love a big company to be, a corner grocery store.

  • Have feelings for the people, soul, know them, be about them.

  • Now, you fight every day to get there, you never get there.

  • But that is the goal, the family grocery store.

  • And you and your friends are running the grocery store.

  • And so you're talking like grocery store owners:

  • "How's the customer? How's the customer doing?"

  • Employee engagement, how good is it?

  • Employee engagement is a big word.

  • What it is is: "How involved are your people

  • "in the mission of the company? Do they have a purpose?

  • "Have you given them purpose?"

  • "Have you given them a direction, a way to go?"

  • There are many difficult ups and downs.

  • "Knocked off the horse", I like to say.

  • It's how well you get back on the horse after the horse throws you.

  • Early on my career, I blew up a factory.

  • And I was only in the company 18 months.

  • And my boss...

  • I was a chemical engineer, I was running a little pilot plant,

  • and I blew the roof of the building, no one got killed, thank god.

  • And my boss didn't know me anymore.

  • So, he sent me to New York, to meet his boss' boss.

  • To explain what had happened.

  • He thought I was gonna get booted.

  • So I went down to see his boss and this boss told me...

  • Couldn't have been nicer. Took me through the Socratic Method.

  • "Do you know why it happened?"

  • "Do you know how to fix it?", "How would you fix it?"

  • Instead of beating me up, I thought I was gonna get fired,

  • you know, I thought I was gone.

  • And, instead I got to know him very well,

  • and in the end he was very helpful for my career,

  • from this disaster.

  • So that was one.

  • Also, when I was CEO, I bought out an investment bank called Kidder, Peabody.

  • I was getting too full of myself.

  • You know, buying everything.

  • And they were all working,

  • so I bought an investment bank.

  • The numbers looked good, we were in GE capital,

  • we had lots of fees we were paying to investment banks.

  • But we had a culture of sharing ideas,

  • of building employees.

  • Investment banks have a culture of "my bonus, my bonus".

  • And it didn't work at all, we had disasters.

  • And The Wall Street Journal pummelled us every...

  • 18 out of 24 months we were on the front page as being stupid,

  • for buying it, okay, in some way.

  • Now, we sold it, we got out, we made money.

  • But you'll never make up for the pain you went through, for buying that.

  • What was wrong there? There numbers worked,

  • but the culture didn't fit.

  • So I learned culture counts.

  • And I understood more about when you make an acquisition

  • or you make an arrangement,

  • you've gotta have the culture right.

  • If the culture's not right, you don't have it.

  • And so,

  • each one of those things were all painful, ugly, awful,

  • and you had to look in the mirror everyday

  • to get your self-confidence back.

  • I mean, your self-doubt creeps in, there's no question.

  • Every one of us has self-doubt,

  • we all look like we're full of confidence.

  • But self-doubt is always lingering.

  • So I've always had a healthy paranoia,

  • that this thing was gonna end.

  • This dream was gonna end.

  • And you gotta wrestle yourself back up again.

  • My mother always, you know,

  • was right there with me.

  • I have always told everybody:

  • "You gotta eat while you dream."

  • And so, don't tell me about, you can fix this ten years from now.

  • How are we gonna eat today?

  • So you gotta eat and you gotta dream.

  • Anybody can eat, squeeze to get it done tomorrow, anybody can say:

  • "Come back in 5 years I'll let you know how it worked out."

  • No! You gotta eat and dream.

  • And if you just use those two words,

  • and we use them every day all day,

  • that was eat and dream.

  • And you can't do one and not do the other,

  • or you won't have a long term company, but you can't just dream,

  • cause you won't have... Tomorrow's shares will throw you out.

  • First thing I would tell CEO's in succession

  • is: "You never know. You never really know what that person is...

  • "gonna be like when they have the job."

  • Let me explain what I mean by that.

  • When you were born, you were tied to your mother,

  • and your mother takes you through or your father takes you through your life.

  • You go to school, your teacher is your boss,

  • Your teacher is grading you, evaluating you, doing things to you.

  • You go to college, your professor is doing the same thing.

  • You go to work, and you work for some manager,

  • so you're always trying to manage your manager.

  • You haven't really set who you are yet, in all these places.

  • You become CEO,

  • it's you.

  • You go for the first time in your life unsupervised.

  • So, everything about you is you.

  • Deep-seated prejudices you had, biases you had,

  • feelings you had,

  • behaviours you had that were suppressed,

  • are all out there.

  • You never know what those things are. What you wanna do is try and find out

  • who the person really is,

  • as best you can,

  • and recognize

  • it's the most brutal job to find out you'll ever...

  • So you test them in different environments,

  • you try them remotely, you try them in close

  • working in the same building,

  • you try them working in another... In Angola.

  • Okay? You try them there.

  • How many times can you read these people

  • in different settings, high-growth,

  • then low-cost.

  • Then get them in one of your toughest grinding businesses,

  • get them in the high-growth where everything looks good all the time.

  • Try every situation you can get them to,

  • to try and find out who that person really is.

  • And recognize you're on a mission,

  • that is probably the most impossible mission that ever existed.

  • Who you have hired,

  • and what have they gone on to do?

  • Tell me about your hires,

  • the people you selected. Where did they go,

  • what did they do, did they leave the company,

  • did they grow into something else?

  • How many successes have you had?

  • How many people are now in jobs that are better than the job you have?

  • I always ask this question:

  • "Tell me about your last job, talk about it."

  • If they start telling you their last boss was a jerk,

  • a jackass...

  • Guess what, six months from now you'll be that person.

  • You'll be the jerk, you'll be the jackass.

  • I had a brilliant Irish mother,

  • who never went beyond the eighth grade.

  • Who did all the taxes for everybody in the neighbourhood,

  • who is terribly smart,

  • but didn't have any of the advantages in life.

  • And she was in her 40s,

  • and her family had all died from heart disease.

  • She had her heart attack,

  • her first heart attack, the same year I had my heart attack.

  • Not the same year, the same age.

  • And she had it with what her parents had...

  • Had it. Now, she didn't have bypass technology I had,

  • so, I was lucky.

  • But... So, she was always prepared to die.

  • And I was an only child.

  • So, she would send me to Boston,

  • by myself, which was a big deal,

  • on the train by myself.

  • She was always pushing me out into situations,

  • "Go out there"... And if there was gonna be a fight,

  • a street fight, she'd say: "Get out there and defend yourself."

  • And I'd be out in the street fighting.

  • And it was just the opposite of protection.

  • And some of the kids had big brothers, like 5 or 6 brothers,

  • and I was and only child,

  • and she'll say: "You get yourself...

  • Kick me in the bum: "Get out there and take them on!"

  • You know, you'd have to have a... Cause in my...

  • Neighbourhood, you'd have a fight,

  • you'd have... Teams would form and you would fight.

  • And "You can't be a wimp about this, Jack,

  • "You gotta go take it." Sometimes I'd get a bloody nose,

  • a black eye or whatever.

  • And she: "Get out there!"

  • She was always preparing for her death.

  • It was wild.

  • So, I was mature beyond my years.

  • Caddying, I recommend to every kid, because you learn

  • who's the jerk, how jerks behave,

  • how good people behave. You learn tipping, you learn generosity,

  • which is a very important part of leadership.

  • You learn...

  • ... All kinds of adult behaviours, you watch them.

  • You see what you like and don't like,

  • you see people behaving in private again.

  • Some people cheat.

  • You see all those things. So it's an incredible experience,

  • for a 12 year old kid to be caddying.

  • This MBA thing is the most exciting thing I've ever done,

  • cause we're transforming an educational experience.

  • In our school, we take middle managers,

  • beginning managers, some not managers yet,

  • average age is 35,

  • and we teach them how to hire, fire, motivate, build.

  • We teach them heart, head,

  • we teach them short range, long range,

  • eat, dream...

  • We teach all these practical things about how to win.

  • Now, we don't promise you, if you come to our school,

  • a job in another company. We have no place for an office.

  • We teach you things to grow in your company.

  • We're a vertical, not a horizontal school.

  • Now if you want to take the degree and go out and get yourself a job, fine,

  • but in order to get in you must have a job,

  • you must have at least 5 years of operating experience.

  • And it's taking leaders...

  • And online, while they work,

  • while they're working,

  • learn it on Monday, practice it on Tuesday,

  • share the experience with their classmates of their success on Friday.

  • So, it's real life...

  • ... training, if you will.

  • And 75 % of our people are getting double digit raises or promotions,

  • while they're in school.

  • A unique thing about this school is,

  • the students are the customer,

  • not the faculty. The education today,

  • it's all about the hierarchy and the faculty, etc...

  • We put the hands on the students. Our net promoter score

  • is 77. Better than Amazon,

  • better than Apple. Our students are that satisfied,

  • cause they determine... They're spending their money,

  • they determine that they're learning,

  • if they're not, we take the professors out,

  • they don't go to the next semester.

  • So, it's a... We're taking business principles,

  • and applying them to education.

  • It's exciting as can be.

  • Building this school,

  • making this school a great school,

  • changing the educational model,

  • so that everybody... It's affordable,

  • You get in MBA for 39 thousand dollars,

  • and you keep working.

  • If you drop out of school and go get in MBA,

  • you lose your salary, 100 thousand dollars a year,

  • that's 200, costs you a 100 more to go there.

  • It's 300 thousands, puts you in debt,

  • puts you behind the eight ball, so,

  • If you got rich parents, the traditional school is still wonderful,

  • if you got a rich aunt, great.

  • But, the kids that are fighting their way to better lives,

  • and better improvements, we give it to them.

  • I'm confident that this country,

  • the young people are entrepreneurial.

  • There's no country in the world that gives everybody a chance like we do.

  • If you think of the biggest advantage of America,

  • it's the match of intellect and money.

  • Other countries have intellect and they don't match it with the money.

  • So, anybody with an idea here,

  • can make it happen. Look, it happens every day.

  • How many businesses we start every day,

  • how many businesses we close every day.

  • We start and close thousands.

  • I think that every one of us who's out there,

  • should take what they like about each person,

  • to choose and put together who they wanna be

  • and what they wanna be and what they can learn from each one.

  • Translation and Subtitling Ana Luísa Aguiar / PSB Studios

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