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  • [MUSIC PLAYING]

  • BEN LASHES: Brad O'Farrell kind of

  • started this whole thing.

  • BRAD O'FARRELL: Oh yeah, I guess.

  • BEN LASHES: The internet, he started the internet.

  • BRAD O'FARRELL: My name is Brad O'Farrell, and I posted

  • the first Keyboard Cat video and started the meme of

  • mashing up Keyboard Cat to fail videos so he's playing

  • people off.

  • So the actual video of the cat was filmed in 1985, I think.

  • And I was born in 1986, so I didn't film the video.

  • The original video was made by a guy named Charlie Schmidt.

  • And he's an artist who does lots of different mediums.

  • He's kind of like an old hippie.

  • It sounds mean that I said that, but that's very much

  • what he is.

  • CHARLIE SCHMIDT: You're not getting anything done on this

  • spray paint thing.

  • Look at this mess.

  • If you want to see weird, just be it.

  • BRAD O'FARRELL: Completely unrelated to Keyboard Cat, he

  • has a nose that he can move like an elephant.

  • He can move it in directions, and he used to be in Japanese

  • commercials and stuff.

  • And he has an agent for his nose.

  • And that was his job at some point.

  • I can't remember exactly how I came across it.

  • I was looking at a lot of videos at the time.

  • Every day, my job was to look at videos.

  • So somebody sent it to me, but I can't remember

  • who sent it to me.

  • The first video that I made was just a fail video of a guy

  • trying to go up an escalator on a wheelchair, and then he

  • tumbles backwards.

  • And then Keyboard Cat plays him off.

  • -You OK, man?

  • -Yeah.

  • BEN LASHES: So that's when all of a sudden this video that no

  • one had cared about started exploding, going viral, and

  • turning his life upside down a little bit.

  • BRAD O'FARRELL: And I was originally going to do a

  • series of them, so I sort of made it into a template of--

  • I can easily repeat this template later, like a

  • knock-knock joke type template.

  • BEN LASHES: And why it was smart and why it

  • caught on so well was--

  • so much about the internet that's about shocking people

  • as much as you can.

  • BRAD O'FARRELL: Then I saw people starting unprompted

  • doing parodies.

  • I was like, whoa.

  • BEN LASHES: A lot of these videos that it got put with,

  • you almost don't know if it's right to laugh.

  • It could be the most awful thing that you've ever seen,

  • and if you put Keyboard Cat at the end of it,

  • then you can smile.

  • BRAD O'FARRELL: When it was happening, I was like, yeah.

  • I was talking to people about that all the time.

  • Because something I did was on MTV Movie Awards, and Bill

  • O'Reilly said that Keyboard Cat was a patriot.

  • I just wanted to talk about it, because it was an

  • interesting thing that was going on in my life.

  • BEN LASHES: About a year and a half into it, we'd already

  • done a Wonderful Pistachios commercial.

  • -Keyboard Cat does it purrrfectly.

  • BEN LASHES: Movie trailer from "Exit Through the Gift Shop,"

  • but he did it with all cats and he called it "Exit Through

  • the Pet Shop." Still getting some cool deals coming across

  • that was making Keyboard Cat a household name.

  • BRAD O'FARRELL: Most of the stuff that's popular on

  • YouTube isn't bloggers trying really hard to be popular.

  • It's a baby biting another baby.

  • -Charlie, that really hurt.

  • Charlie bit me.

  • BRAD O'FARRELL: You know, all these people that do things on

  • the internet, there's two different categories.

  • There's some people who ended up doing internet stuff, and

  • they don't know how they got there, Like "David After the

  • Dentist," where the little boy was at the dentist, and then

  • he was on drugs.

  • And he's in the car, and he's like, is this real life?

  • -Stay in your seat.

  • -[SCREAMING]

  • I don't feel tired.

  • -You don't?

  • -Uh uh.

  • BRAD O'FARRELL: You ever seen Tron Guy?

  • He's this guy in a latex Tron costume, but he's really old

  • and fat and has a pot belly.

  • TRON GUY: I will never again be anonymous.

  • And one of these days, somebody's going to come up

  • with a way to synthesize 3D images from

  • pictures on the internet.

  • And 3D models of me are going to float around known space

  • until there isn't any more.

  • BRAD O'FARRELL: You know "Where the Hell is Matt," the

  • guy who dances all over the world?

  • His wife is somebody at Google.

  • I've met him like eight times and never on purpose.

  • I'll be traveling to a place, and he'll just happen to be

  • also in that place, because we both go to

  • internet videos things.

  • People I've met on the internet and at internet

  • conferences and stuff is like an alternate set of high

  • school alumni friends, where you just follow where everyone

  • is and you vaguely keep in touch.

  • Do you guys know about meme characters at all?

  • So Scumbag Steve is one of those.

  • It's a photo of a guy in a really obnoxious hat.

  • And he just looks like a douche.

  • And people caption it stuff like, borrows your lighter and

  • never gives it back.

  • Your girlfriend's drunk, I'll take her home--

  • stuff like that.

  • He turned out to be a real person.

  • BLAKE BOSTON: Yo, what's up?

  • This is Blake Boston aka Scumbag Steve.

  • [MUSIC PLAYING - BLAKE BOSTON, "SCUMBAG STEVE OVERTURE"]

  • BLAKE BOSTON: Scumbag Steve is that guy you do not want

  • around, all right?

  • He'll steal your lighter, he'll steal your girlfriend,

  • he'll steal anything that you have.

  • You have him sleep over at your house,

  • he's taking your mama.

  • BRAD O'FARRELL: He's also not a scumbag at all, but he has

  • the demeanor of a scumbag.

  • He talks and makes jokes like he's a scumbag, but he's

  • actually super nice.

  • [MUSIC PLAYING - BLAKE BOSTON, "SCUMBAG STEVE OVERTURE"]

  • BRAD O'FARRELL: I think I've run out of things really with

  • Keyboard Cat.

  • I'm sort of just sick of doing stuff related to Keyboard Cat.

  • I don't care about it that much anymore, but it's

  • interesting that it happened to me at some point.

  • [MUSIC PLAYING]

[MUSIC PLAYING]

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